Brand Activation Manager

Details of the offer

NUTRL Brand Activation Manager (BAM) Employment Type: Full TimeDuration: 8 weeksLocation: Madison, WI Summary:Join the world-renowned Anheuser-Busch family, where passion meets innovation.
We are seeking a dynamic and strategic Brand Activation Manager to drive brand presence, sales, and consumer engagement for the NUTRL brand in (insert location).
As a pivotal member of our team, you will lead the charge in ensuring NUTRL remains at the forefront of the market by supporting a national sampling program.
The Brand Activation Manager will oversee the execution of weekly on-premise and off-premise sampling events in key accounts.
Candidates must be highly motivated and results oriented.
With Advantage, you'll be a part of an established and fast-growing company driven by groundbreaking ideas and an innovative culture.
Responsibilities:Develop and execute comprehensive activation strategies to achieve sales and brand objectives.Establish and maintain strong relationships with key accounts and the local wholesaler.Sell in brand programming to key accounts.
Lead the planning and execution of brand activations, special events, sponsorships, and promotions.Manage all aspects of Brand Ambassador team including recruitment, training, scheduling, weekly event execution, and reporting.Provide guidance and support to the Brand Ambassador team to ensure alignment with company objectives.Local asset management - ensuring Brand Ambassadors are properly equipped with merchandise and materials needed to execute sampling events.Responsible for activation recaps, metrics, and overall event success.
Mange local budget & budget reporting/reconciliation.
Perform pre-calls and checklists in preparation for sampling events.Monitor event execution while ensuring all key brand KPIs are achieved.Submit program deliverables accurately and on time each week.
Deliverables include but are not limited to expense reporting, weekly recaps, BA survey audits, time sheet approvals, etc.
Knowledge of local nightlife/events and local alcohol beverage laws.Assists in the analysis of sales and market/territory data used to provide consultation and/or correction for under-performing accountsResponsible for managing events in person  Qualifications:Must be of legal drinking age (21+).2 years of beverage company and/or distributor experience.Driving is an essential function of this job and therefore you must be able to maintain a valid/current driver's licenseMust have access to reliable transportation.Access to a computer with Microsoft Office and home internet access.Must be proficient in Excel and PPT.Personal smartphone with the ability to communicate/report while in the field.
Available to work 40+ hours per week, including nights and weekends.Prior experience with event production and management of teams of brand ambassadors, brand promotion, working with wholesaler and accounts, brand sampling preferred.Must be able to lift 40lbs Excellent written and verbal communication skills.Professional demeanor and strong work ethic.Strong leadership and communication skills.Organizational skills to meet weekly deadlines.Live in the market for full duration of the program  What We Offer:Competitive salary.Monthly auto & tech stipend.Opportunity for bonus and recognition.Training and Career Development with Advantage.Opportunity to represent innovative and fast-growing brands.Opportunity for professional development and career advancement within Anheuser-Busch.


Nominal Salary: To be agreed

Source: Whatjobs_Ppc

Job Function:

Requirements

Digital Marketing Intern

Toppers Pizza is looking for a Digital Marketing Intern at our World Headquarters At Toppers Pizza, we're all about making great food that brings people toge...


Toppers Pizza - Wisconsin

Published 3 days ago

Associate Marketing Manager

About Us:TMB is the community-driven entertainment company engaging more than 250 million consumers worldwide across streaming TV, social media, web and prin...


Trusted Media Brands - Wisconsin

Published 3 days ago

Sales & Marketing Operations Specialist

*This position is an on-site position if the candidate is located in one of our four locations:* Brentwood, TN Hohenwald, TN Winston-Salem, NC Waukesha, W...


Hctec - Wisconsin

Published 19 hours ago

Senior Paid Media Manager

About The Role Optimal is looking for an ambitious and experienced digital marketing professional to join our team! The Senior Paid Media Manager will drive ...


Optimal - Texas

Published 3 days ago

Built at: 2025-01-10T18:47:48.445Z