Digital Marketing Manager - Work From Home

Job Description:

Navistar International, a leading manufacturer of commercial trucks and buses, is seeking a passionate and dedicated Digital Marketing Manager to join our team. This is a part-time, work from home opportunity based in Houston, Texas, US. We are looking for an Associate Level professional with at least 3 years of experience in digital marketing.

Responsibilities:- Develop and implement digital marketing strategies to drive online traffic to the company website- Manage all digital marketing channels including social media, email, and display advertising campaigns- Analyze data and KPIs to track performance and optimize campaigns for maximum ROI- Collaborate with internal teams to create engaging content for digital platforms- Stay up-to-date with the latest trends in digital marketing and implement best practices- Monitor and report on competitor activities and industry trends- Coordinate with external agencies and vendors to execute marketing initiatives- Lead cross-functional project teams to achieve marketing objectives- Develop and manage digital marketing budgets to ensure efficient use of resources- Continuously optimize digital marketing efforts to improve lead generation and conversion rates

Requirements:- Bachelor's degree in Marketing, Communications, or a related field- Proven experience in digital marketing, with a strong understanding of SEO, SEM, social media, and email marketing- Demonstrated project management skills with the ability to lead cross-functional teams- Excellent critical thinking and analytical skills to interpret data and make informed decisions- Strong communication and interpersonal skills to collaborate effectively with internal and external stakeholders- Proficiency in digital marketing tools and platforms such as Google Analytics, AdWords, and social media management software- Self-motivated and able to work independently in a remote work environment

Benefits:- Company-provided equipment for remote work- Relocation allowance for qualified candidates- Employee discounts on Navistar products and services

Working Environment:At Navistar International, we strive to inject a sense of joy and vibrancy into the work environment. We believe that a positive and inclusive workplace culture leads to greater creativity and innovation.

Deadline to apply: July 5, 2024

Equal Opportunity Statement:Navistar International is an equal opportunity employer and is committed to creating a diverse and inclusive workplace. We welcome applications from all qualified individuals regardless of race, religion, gender, sexual orientation, age, or disability.How to apply: Apply on GrabJobs and you will be notified if shortlisted for the job.