Growth Marketing Lead

Growth Marketing Lead
Company:

Getjerry.Com


Details of the offer

Why should you join Jerry? Join a pre-IPO startup with capital, traction and runway ($240M funded | 40X revenue growth in 4 years | $2T market size)
Work closely with brilliant leaders and teammates from companies like McKinsey, BCG, Nvidia, Better, Nerdwallet, Wayfair, Sofi, etc.
Disrupt a massive market and take us to a $5B business in the next few years
Be immersed in a talent-dense environment and greatly accelerate your career growth
Launch new marketing channels from 0 to 1, scale other existing channels from 1 to 100!
About the opportunity: At Jerry, we are redefining and radically improving how people manage owning a car, one of their most expensive and time-consuming assets. Backed by artificial intelligence and machine learning, Jerry simplifies and automates owning and maintaining a car while providing personalized services for all car owners' needs. We are the #1 rated and most downloaded app in our category with a 4.7 star rating in the App Store. We have more than 5 million customers — and we're just getting started.
With significant progress across various aspects of our product, we are now prioritizing customer acquisition and profitable growth as our top goals for the coming years. To achieve this, we are eagerly expanding our growth team. You will report to the Head of Growth and work closely with the executive team to propel us towards further exponential growth. You will drive our existing marketing channels (social, affiliates, search) to the next level within this complex and competitive category and expand into new venues of customer acquisition. This role offers substantial career growth opportunities, resources, and CEO visibility. Initially, this position functions as a senior individual contributor to establish a foundational growth engine. Once this is achieved, we envision this individual building and managing their team in marketing, transitioning into a people manager role as we continue to grow.
How you will make impact: Phase 1: In this hands-on phase, your focus will be on finding successful strategies to make our channels cost-effective. This period will last a few months, potentially shorter, depending on the speed and effectiveness of the changes you implement. Example responsibilities include:
Lead and own channel performance from end to end, including strategy, execution, analysis, optimization, with the support from data team, product team, and agency partners
Analyze and monitor campaign performance, identify trends, and make optimizations to drive improvement; react to deviations from plans quickly and strategically
Conceive and execute innovative experiments; deliver and apply data-driven, analytically rigorous insights and recommendations to enhance performance.
Allocate and manage budget for each campaign to maximize ROAS
Phase 2: Once successful strategies are identified, the next phase involves scaling those strategies. This will likely require building a team and transitioning into a leadership role, orchestrating the efforts rather than managing them directly. Example responsibilities include:
Strategize the full-funnel marketing road map to achieve long-term exponential growth
Lead new channel expansion with innovation, thoughtfulness and rigor
Expand the growth team with exceptional talented junior marketers
Who you are: 5+ years of experience in digital performance marketing, including 2+ years managing paid search, social media, or programmatic affiliate advertising channels hands-on
Bachelor's degree in marketing or STEM discipline
Strong quantitative analytical ability and a knack for storytelling through data
Ability to thrive in an ambiguous and fast-paced environment
Ownership mentality - you are not satisfied with "good enough"
About Jerry: Jerry is America's first and only AllCar app. We are redefining and radically improving how people manage owning a car, one of their most expensive and time-consuming assets. Backed by artificial intelligence and machine learning, Jerry simplifies and automates owning and maintaining a car while providing personalized services for all car owners' needs. We are the #1 rated and most downloaded app in our category with a 4.7 star rating in the App Store. We have more than 6 million customers — and we're just getting started.
Jerry was founded in 2017 by serial entrepreneurs and has raised more than $242 million in financing.
Join our team and work with passionate, curious and egoless people who love solving real-world problems. Help us build a revolutionary product that's disrupting a massive market.

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Source: Grabsjobs_Co

Job Function:

Requirements

Growth Marketing Lead
Company:

Getjerry.Com


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