Head Of Marketing | Asset Management

Details of the offer

We are seeking a dynamic and experienced Head of Marketing to lead our global marketing team. In partnership with our Distribution leadership, the Head of Marketing plays a pivotal role in driving brand awareness, enhancing client engagement and amplifying revenue growth through effective marketing initiatives. This role requires a strategic thinker with proven leadership abilities, strong analytical skills, and a deep understanding of the global asset management industry, including alternative strategies. 
The ideal candidate understands the unique culture of a talent-based institutionally focused firm and succeeds in a demanding and fast paced environment. 
Location: Milwaukee, WI | Remote with regular travel to MKE 
Base Salary Range: $200,000 – $275,000 
Specific placement within the provided range will be determined by an individual's geographic location as well as relevant experience and skills for the role. Base salary is only one component of our total compensation package. Associates may be eligible for a discretionary bonus, which is determined upon Firm and individual performance. 
Responsibilities  The candidate can expect to: 
Provide strategic leadership and direction over a multi-functional marketing department with responsibility over client reporting, RFP, Artisan brand and web capabilities, public relations and investment communications Be an effective relationship builder to liaison and collaborate across marketing functions, distribution, legal, compliance, sales enablement and technology groups – ensuring consistency in goals and priorities, messaging, accuracy in information and regulatory compliance Partner closely with distribution and firm leadership to help define and cultivate strategy in support of sales initiatives Develop and implement integrated marketing plans to drive brand awareness, engagement, and lead generation across multiple channels, embodying Artisan Partners' commitment to excellence and client-centric service Lead the creation of compelling marketing collateral, including sales materials, presentations, thought leadership content, and digital assets and distribute that marketing collateral across multiple mediums Collaborate closely with the Investment Strategy Group and Distribution to align marketing strategies with firm initiatives priorities, and strategic direction Manage the marketing budget effectively, ensuring responsible stewardship of resources and a focus on delivering value to clients and best interest of the business Oversee the development and maintenance of Artisan Partners' digital presence, including website content, social media channels, and email campaigns, to foster meaningful connections with clients and prospects Stay informed about industry trends, competitive dynamics, technological tools, and client preferences to inform marketing strategies and drive continuous improvement in client engagement and satisfaction Lead and inspire a team of marketing professionals, fostering a culture of collaboration, creativity, and excellence that reflects Artisan Partners' core values and commitment to diversity and inclusion Establish clear performance metrics and analytics to measure the effectiveness of marketing initiatives, providing regular reporting and analysis to senior leadership Qualifications The successful candidate will possess strong analytical skills and attention to detail. Additionally, the ideal candidate will possess: Minimum of 15 years of experience in marketing roles within the asset management industry, with a proven track record of success in developing and executing marketing strategies that align with organizational values and goals Deep understanding of the financial services industry, including multi asset class investment products, distribution channels, and client segments, with a passion for delivering innovative solutions that drive long-term value for clients Demonstrated leadership abilities, with experience managing cross-functional teams and fostering a culture of collaboration, integrity, and excellence Artisan Partners Limited Partnership is an equal opportunity employer. Artisan Partners does not discriminate on the basis of race, religion, color, national origin, gender, age, disability, marital status, sexual orientation or any other characteristic protected under applicable law. All employment decisions are made on the basis of qualifications, merit and business need. Exceptional communication skills, with the ability to articulate complex ideas clearly and effectively to internal and external stakeholders, embodying Artisan Partners' commitment to transparency and open communication Strong analytical skills and strategic mindset, with the ability to leverage data insights to inform decision-making and drive continuous improvement in marketing effectiveness Proficiency in digital marketing platforms, CRM systems, and marketing automation tools, with a focus on leveraging technology to enhance client engagement and deliver personalized experiences Creative thinker with a passion for innovation and a commitment to staying at the forefront of marketing trends and best practices in the asset management industry Bachelor's degree in Marketing, Business Administration, or related field; MBA or advanced degree preferred  About Artisan Partners  Artisan Partners is a global investment management firm that provides a broad range of high value-added investment strategies in growing asset classes to sophisticated clients around the world. Since 1994, the firm has been committed to attracting experienced, disciplined investment professionals to manage client assets. Artisan Partners' autonomous investment teams oversee a diverse range of investment strategies across multiple asset classes. Strategies are offered through various investment vehicles to accommodate a broad range of client mandates. The firm's principal offices are located in Milwaukee, San Francisco, Atlanta, New York, Denver, London, Chicago and Boston. 
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