Full job description Pay Range: $40 - $45 per hour (Paid Weekly) Overview: Cox Automotive is searching for a talented Remote Marketing Analyst , preferrably located in Atlanta, GA, Draper, UT, or Mission, KS. We are seeking a dynamic individual to fill our Marketing Analytics role. This individual will leverage advanced analytical skills to create analyses with tailored insights and visualizations that tell the story with data and provide actionable recommendations. This individual should have a passion for data and a collaborative spirit to create solutions with key stakeholders. In essence, this individual will help evolve and innovate our current methods of measurement and attribution framework to provide deeper insights & opportunities to optimize.
Cox Automotive is a leading provider of automotive products and services, offering a wide range of solutions to dealers, manufacturers, and consumers. With a focus on innovation and customer service, Cox Automotive helps clients navigate the ever-changing automotive industry landscape. From digital marketing and software solutions to vehicle remarketing and logistics, Cox Automotive is dedicated to driving the future of the automotive industry.
This is a 6-month W2 contract assignment with the opportunity for contract extension or to transition to a permanent, full-time role based on performance and business needs.
Responsibilities: Responsibilities of the Remote Marketing Analyst:
Conduct in-depth analysis of marketing performance metrics, including but not limited to conversion rates, customer acquisition cost, and ROI Generate regular and ad-hoc reports to provide actionable insights to the marketing team and key stakeholders Develop robust dashboards within our B.I. platform, allowing team members to self-serve campaign performance Develop and implement marketing attribution models to accurately measure the impact of various marketing channels on customer acquisition and conversion Utilize advanced segmentation techniques to identify and target key customer segments, maximizing the effectiveness of marketing campaigns Build predictive models to forecast marketing outcomes, customer behavior, and inform strategic decision-making Collaborate with cross-functional teams, including Marketing, Sales, IT, and Product, to understand business objectives and align analytics efforts accordingly Create visually compelling dashboards and data visualizations to communicate complex analytical findings to non-technical stakeholders Provide recommendations for A/B test, and provide deep-dive performance analyses Work closely with IT and other relevant teams to ensure seamless integration of marketing analytics tools and platforms Stay abreast of industry trends, emerging technologies, and best practices in marketing analytics to continuously enhance our analytical capabilities Minimum Qualifications: Qualifications of the Remote Marketing Analyst:
Bachelor's degree in a related field and 5+ years working as a marketing analyst
A minimum of 3+ years of relevant experience Understanding of marketing channels; email, paid search, display, media, social, etc
Experience with BI tools, data analysis, data visualization, audience segmentation, attribution modeling Experience working in BI tools, and complex database systems
Strong interpersonal skills
Strong communication skills
Strong project management skills
Benefits: Comprehensive Benefits Package available based on eligibility Medical, Dental, Vision Short-Term Disability (STD) Long-Term Disability (LTD) Supplemental and Voluntary Life Insurance 401(K) Commuter Benefit Program Requisition Disclaimer: As a woman-owned firm, Atrium values diversity. We are an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, genetic information or any other characteristic protected by law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
This job posting is for a temporary role as an employee of Atrium on assignment at Cox. The individual selected for this role will be offered the role as an employee of Atrium; compensation, medical benefits, fringe benefits and other terms and conditions of employment shall be presented by Atrium upon offer. The pay rate range provided is a reasonable estimate of the anticipated compensation range for this job at the time of posting. The actual pay rate will be based on a number of factors, including skills, competencies, experience, location and/or being pursued and other job-related factors permitted by law. In addition, this role will be eligible for overtime pay, in accordance with federal and state requirements
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