Our Company
More than a utility company, Unitil provides energy for life.
Our work helps keep homes comfortable, businesses thriving and communities connected.
Unitil is an investor-owned public utility proudly serving Maine, Massachusetts and New Hampshire.
We are dedicated to delivering energy to our customers safely and reliably.
Unitil is committed to creating an inclusive environment that welcomes and values the differences among all of our employees, customers, suppliers and the communities in which we live and conduct business.
The continued success of Unitil is enhanced through initiatives that promote diversity and value our employees.
Take advantage of a comprehensive benefits package.
Unitil offers competitive salaries, a consumer-driven health plan, dental and vision coverage, flexible work, company-paid holidays, a, robust, highly competitive retirement plan and educational assistance.
*Note: Benefit offerings may differ between union and non-union employee groups
Position Purpose
Support the Companys creative branding, marketing communications team to enhance Unitils corporate brand and reputation and drive engagement among energy efficiency and gas growth programs.
The individual will collaborate with internal stakeholders to promote and execute on statewide marketing initiatives in line with company strategies.
The position will champion a cross-functional, customer-centric, and strategic approach to marketing to advance the Companys mission, vision, purpose, and brand, enhance the Companys reputation, and increase customer/stakeholder education and engagement.
This position will maintain internal asset and project management software to aid in planning, tracking and reporting on marketing efforts and will also help manage external vendor relations.
This position will also support Graphic Design projects as needed.
Principal Accountabilities
Time %
End Results
60%
Marketing
Oversee and participate in statewide marketing programs including NHSaves and Mass SaveAttend weekly meetings and collaborate with internal working groups to align state marketing efforts with Unitil programs and budget
Monitor and report on effectiveness and performance of marketing strategies
Support Unitils Energy Efficiency, Electric Vehicle and Gas Growth marketing communications and content strategy in alignment with Unitils strategic planAssist in planning and development of scheduled and ad-hoc marketing campaigns
Communicate with external vendors who provide market research, media purchasing, creative development, and strategy planning servicesOversee timely vendor invoice processing
Assist with budget tracking
Support Graphic Design projects as needed.
35%
Team Operations
Maintain digital asset management software as an archive for Company photography and purchased media assets
Oversee project management software to organize and track multiple marketing campaigns
Assist with intake and production of marketing and creative branding projects
Participate in regular department planning meetings and team development
5%
Crisis communications
Provide CIO Team support as neededParticipate in storm role duty as needed
Qualifications
A BS/BA in Digital Marketing, Communications or a related field; MBA/MA preferred.
A minimum of 5 yrs.
corporate marketing/communications experience.
Graphic Design skills strongly desired but not required, with competency in Adobe Creative Suite software.
Robust written and oral communication skills, specifically working with non-technical individuals to effectively present technical information.
Strong analytical, project management, and time management skills.
Must demonstrate ethical and honest work habits, initiative, commitment and be able to respond well under stress.
Unitil is an Affirmative Action/Equal Opportunity Employer.
All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
Last updated: 9-26-24