Regional Marketing Manager

Details of the offer

SteelHead Management is a full-service property management company formed in 2016 to manage multifamily and mixed-use assets owned by the Holladay Corporation and Spy Rock Real Estate Group, both of which are active developers. SteelHead's team is comprised of best-in-class personnel, both at the corporate and site level with a team-first and people-first culture. Steelhead does not manage third-party assets and focuses on NOI and cash flow optimization within a portfolio of owned assets. SteelHead is responsible for managing day-to-day operations for a portfolio of residential, commercial, and mixed-use assets. The property management division manages over 3,000 residential units and 200,000 SF of commercial space in the Richmond, Tidewater, and DC markets. Job Summary:

We seek a talented and motivated professional to join our team as a Regional Marketing Manager in Richmond, VA. This is a terrific opportunity to join a growing, fast-paced real estate organization and immediately make an impact. This position will report to the assigned Regional Director.

Responsibilities will include:Assist with the production of marketing materials, signage, and collateralProcess all new signage orders and follow through with the installationAssist with creating advertising materials (e.g., rack cards, direct mail campaigns), while maintaining the brand guidelinesManage social media user accounts, including Facebook, Instagram, LinkedIn, Yelp, and GMB. (change hours, add images, provide access to new users at site level)Monitor the site's monthly social calendars to ensure and assist with unique, creative, upscale, interactive resident eventsSubmit/complete RealPage Platform, Engrain, ILS support tickets as neededWeekly Website Audits & Corrections Weekly Prospect Phone Audits Monitor and Send Concerning Reviews to the Regional Director Weekly Report for assigned Regional Portfolio Update/Maintain Portfolio G5 websites (property specials, employee changes, bios, site hours of operation, new local advantage members, images, etc.)Stay current on social updates, platform changes, stats, strategies, etc., and share when appropriate Schedule Employee Headshots & Update Websites w/ New Images Send out the monthly Employee Spotlight, Birthday Spotlight, Anniversary Spotlight, and Post to Social MediaExperience with Graphic Design preferableOther duties as assigned Qualifications:Bachelors degree, or equivalent combination of education and career experience. Minimum of 3 years of demonstrated experience managing multi-channel marketing campaignsKnowledge of marketing channels and best practices, including Google Ads, social media platforms, email marketing platforms, search engine optimization, and traditional mediaExperience in multifamily industry, or related industries is preferred, but not required. We encourage you to demonstrate how your unique mix of marketing skills is the perfect fit Proven ability to develop collaborative relationships with and support corporate and regional teamsAbility to tackle complex tasks independently with sound judgment, critical thinking, and emotional intelligenceExceptional project management, time management, and organizational skillsExceptional oral and written communication skillsStrategic, analytical, and creative thinking skills, with the ability to use data to inform decisionsProficiency in Microsoft Office Company Benefits:4-Weeks Paid Time Off10 paid HolidaysMedicalDentalVisionCompany Paid Life InsuranceFSA401kCell Phone AllowanceOpportunity for GrowthSteelhead offers a great work environment, and we are committed to our CORE VALUES. We believe in:Strength of PurposeGratitude and GraceCollaboration and CommunicationRelentless Pursuit of ExcellenceUncompromising HonestyTrusting In Each Other and OurselvesSpirit of Accountability & Self-ImprovementInnovationResultsEnjoying the Ride!Steelhead Management is an Equal Opportunity Employer.


Nominal Salary: To be agreed

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