McDonald's Corporation is utilizing AI and emerging technology to enhance customer experiences and streamline operations across its global chain. The role involves overseeing data integrations for a customer data platform, ensuring McDonald's marketers have real-time and accurate data to engage with customers effectively. Candidates will be responsible for managing a diverse team and collaborating with various stakeholders to deliver solutions that align with marketing strategies. This position is pivotal in advancing McDonald's growth strategy through the effective use of data.
Required Qualifications and Skills
Candidates must possess a bachelor's degree in an analytical field and have 5-10 years of relevant experience in customer data platforms and marketer activation tools. Significant experience in product management and leading complex cross-functional projects is essential. Strong analytics skills and the ability to partner across various teams and levels of management are also required. Effective communication skills are necessary to present to executive stakeholders and mentor team members in a performance-driven environment.
McDonald's Corporation emphasizes technology and digitization as central to its operations and growth, under the Accelerating the Arches strategy which focuses on Delivery, Digital, Drive Thru, and Development as growth pillars. It is recognized for its innovative implementations in the global omni-channel restaurant domain, being honored in lists like Fortune's Most Admired Companies and Fast Company's Most Innovative Companies. The Technology organization within McDonald's leads the digitization effort, leveraging AI and edge computing amongst other latest innovations, to tackle technology innovation challenges at a massive scale. Employees at McDonald's are part of a global team working on technology solutions that significantly impact the customer and employee experience, offering exciting career paths for technologists.
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