At PDI Technologies, we empower some of the world's leading convenience retail and petroleum brands with cutting-edge technology solutions that drive growth and operational efficiency.
By 'Connecting Convenience' across the globe, we empower businesses to increase productivity, make more informed decisions, and engage faster with customers through loyalty programs, shopper insights, and unmatched real-time market intelligence via mobile applications, such as GasBuddy. We're a global team committed to excellence, collaboration, and driving real impact. Explore our opportunities and become part of a company that values diversity, integrity, and growth.
Role Overview GasBuddy is a leading fuel and in store products savings platform that empowers consumers to make smarter decisions and save money on gas. With a passionate community of millions of users, GasBuddy is transforming the way people think about their fuel purchases. We are seeking an experienced and innovative Product Manager to lead our Rewards and Offers program. In this role, you will be responsible for developing and executing strategies to enhance our rewards ecosystem, drive user engagement, and create value for both consumers and brand partners.
\n Key ResponsibilitiesOwn and evolve the GasBuddy Rewards Program, including points earning mechanisms, redemption options, and overall user experience.Develop and implement strategies to increase user participation in receipt scanning and other app features that contribute to points accumulation.Design and manage bonus point offers to incentivize specific user behaviors and drive engagement.Collaborate with CPG brands and other partners to create compelling offers and integrate them seamlessly into the rewards program.Optimize the points redemption process, ensuring a wide range of attractive options including cashback, gift cards, and fuel savings.Develop and execute a brand promotion strategy within the Rewards program, creating win-win opportunities for users and partner brands.Continuously innovate to create a fun and engaging experience for users participating in the rewards program.Analyze program performance metrics, user feedback, and market trends to inform data-driven decisions and improvements.Work cross-functionally with engineering, design, marketing, and business development teams to bring new features and improvements to market.Stay informed about industry trends and competitor offerings to ensure GasBuddy's Rewards program remains competitive and innovative. Qualifications7+ years of experience in product management, preferably in rewards programs, loyalty marketing, or related areasStrong understanding of user-centric design principles and experience creating engaging digital productsExcellent analytical skills with the ability to translate data into actionable insightsExperience working with CPG brands and managing partner relationshipsStrong communication and presentation skillsAbility to prioritize and manage multiple projects simultaneouslyFamiliarity with Agile development methodologiesExperience with A/B testing and optimization techniques Preferred QualificationsBachelor's degree in Business, Marketing, Computer Science, or related field
\nPDI is committed to offering a well-rounded benefits program, designed to support and care for you, and your family throughout your life and career. This includes a competitive salary, market-competitive benefits, and a quarterly perks program. We encourage a good work-life balance with ample time off and, where appropriate, hybrid working arrangements. Employees have access to continuous learning, professional certifications, and leadership development opportunities. Our global culture fosters diversity, inclusion, and values authenticity, trust, curiosity, and diversity of thought, ensuring a supportive environment for all.