Applications Specialist - Salesforce Marketing Cloud

Details of the offer

Career Area: Business Technologies, Digital and Data
Job Description: Your Work Shapes the World at Caterpillar Inc. When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
Our common values and focus on inclusion and respect drive the decisions made by our company, teams and people. This is why we are committed to hiring and building diverse teams representative of the customers we serve globally. When you join our team, you can apply your unique life and job experiences and work in an environment where your ideas are heard, your contributions are celebrated, and your whole-self matters.
About Cat Financial Cat Financial is a subsidiary of Caterpillar Inc., the world's leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For more than 40 years, Cat Financial has provided a wide range of financing solutions to customers and Cat dealers for machines, engines, Solar gas turbines, genuine Cat parts and services. Headquartered in Nashville, Tennessee, Cat Financial serves customers globally with offices and subsidiaries located throughout North and South America, Asia, Australia, Europe and Africa. Visit cat.com to learn more about Cat Financial.
Role Definition: As a Salesforce Marketing Cloud Application Specialist, you will be responsible for developing and executing omni-channel automations within Salesforce Marketing Cloud, working closely with a digital strategist to align business needs with Marketing Cloud solutions, and executing campaigns in Email Studio, Automation Studio, and Journey Builder, while providing strong knowledge of the platform, processes, and best practices in automation.Responsibilities: Develop, test and deploy marketing automation campaigns within Salesforce Marketing Cloud.Build out customer lifecycle journeys and email campaigns using Salesforce Marketing Cloud including automated and triggered campaigns.Participate in developing, coding and testing computer programs for multiple projects.Participate in preparing technical and procedural documentation required in application system development.Create detailed flowcharts to show processing logic for application programs.Execute solutions for programming system operations, including encoding, testing, debugging and documenting programs.Required Certification: A 4-year college or university degree in Information Technology, Computer Science or related field of study and a minimum of 5 to 7 years of enterprise technology experience is recommended.Salesforce Marketing Cloud Developer Certification.Salesforce Marketing Cloud Administrator Certification.Consideration for Top Candidates: Proficiency in JavaScript and SSJS for Cloud Page development.Demonstrated eagerness to learn and adapt to new applications and technologies.Possession of Salesforce Marketing Cloud Consultant Certification.Possession of Salesforce Marketing Cloud Email Specialist Certification.Demonstrated ability to use Marketing cloud connector to extract Salesforce Sales and/or Service Cloud data.Additional Information: This role is a hybrid position and would require any successful candidate to commit to a 3 day per week in office requirement.This Job Description is intended as a general guide to the job duties for this position and is intended for the purpose of establishing the specific salary grade. It is not designed to contain or be interpreted as an exhaustive summary of all responsibilities, duties and effort required of employees assigned to this job. At the discretion of management, this description may be changed at any time to address the evolving needs of the organization.
Posting Dates: October 22, 2024 - November 5, 2024
Any offer of employment is conditioned upon the successful completion of a drug screen.
EEO/AA Employer. All qualified individuals - Including minorities, females, veterans and individuals with disabilities - are encouraged to apply.

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