Bounteous x Accolite makes the future faster for the world's most ambitious brands. Our services span Strategy, Analytics, Digital Engineering, Cloud, Data & AI, Experience Design, and Marketing. We are guided by Co-Innovation, our proven methodology of collaborative partnership.
Bounteous x Accolite brings together 5000+ employees spanning North America, APAC, and EMEA, and partnerships with leading technology providers. Through advanced digital engineering, technology solutions, and data-driven digital experiences, we create exceptional and efficient business impact and help our clients win.
We are seeking an Associate Director, Personalization to craft visionary digital solutions and deliver transformational brand experiences for our clients. In this pivotal role, you will support our Personalization Director in achieving channel objectives and driving growth.
If you're passionate about the digital space, leveraging technology to solve business challenges, and driven by collaboration, innovation, and tackling complex problems, we'd love to hear from you!
\n Role and ResponsibilitiesDrive the growth and adoption of testing and personalization initiatives, leveraging advanced technologies to deliver impactful resultsDevelop and implement data-driven testing and personalization strategies that align with client business objectivesCreate detailed project plans, outlining tasks, milestones, timelines, deliverables, dependencies, and ownership to ensure seamless executionAnalyze campaign performance by generating reports, providing actionable insights, and refining iterative testing plans to maximize effectivenessAccelerate activation of testing and personalization strategies, ensuring measurable ROI on client CRO investmentsOptimize testing and personalization efforts through robust audience segmentation and strategic targetingProvide expert consulting and roadmap development for website optimization and tailored customer experience strategiesCollaborate with design teams to design user journeys and finalize content for A/B testing and personalization initiativesMaintain comprehensive documentation of testing and personalization workflows, proactively identifying areas for improvementLead a team of Personalization Specialists to execute multiple client projectsUncover opportunities for expansion and enhancement to foster account growth and performanceOversee the configuration, administration, and operation of CRO platforms to support multi-channel campaign effortsConduct audits of CRO platform configurations, providing actionable recommendations to improve performance and scalabilityServe as a senior subject matter expert and trusted advisor; actively support business development initiatives Preferred Qualifications5+ years of experience in product management, testing, and personalization with a proven track record driving customer experience improvementsDigital-first agency experience strongly preferredStrong understanding of digital marketing and data reportingHands-on experience with Customer Data Platforms (CDPs), marketing automation tools, and omni-channel campaign management platformsExperience working with tools such as Adobe Target, Optimizely, Adobe Analytics, and Google AnalyticsFamiliarity with tag management systems and data layersBasic proficiency in HTML, CSS, and JavaScriptWeb development experience, including understanding of database management and APIsSelf-motivated, responsive, professional, and dedicated to achieving customer successAn innovative, problem-solving mindset, with a focus on delivering solutionsExceptional organizational, presentation, and written/verbal communication skillsProven ability to pick up new technology/tools quickly and proficiently Demonstrated success thriving in a team-oriented environment that prioritizes accountability, continuous learning, and adaptabilityFluent in English; confident leading client meetings and discussionsBachelor's degree in marketing, computer science, information technology, related field, or equivalent work experience preferred
\n$118,000 - $158,000 a year
Individual pay is determined by many factors, including experience, relevant education or training, and organizational needs. The mid-range to maximum of the salary range is generally reserved for individuals who are highly experienced in the role.
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Research shows that women and other underrepresented groups apply only if they meet 100% of the criteria of a job posting. If you have passion and intelligence, and possess a technical knack (even if you're missing some of the above), we encourage you to apply.
Bounteous x Accolite is focused on promoting an inclusive environment and is proud to be an equal opportunity employer. We celebrate the different viewpoints and experiences our diverse group of team members bring to Bounteous x Accolite. Bounteous x Accolite does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, physical or mental disability, national origin, veteran status, or any other status protected under federal, state, or local law.
In addition, you have the opportunity to participate in several Team Member Networks, sometimes referred to as employee resource groups (ERGs), that host space with individuals with shared identities, interests, and passions. Our Team Member Networks celebrate communities of color, life as a working parent or caregiver, the 2SLGBTQIA+ community, wellbeing, and more. Regardless of your respective identity, there are various avenues we involve team members in the Bounteous x Accolite community.
Bounteous x Accolite is willing to sponsor eligible candidates for employment visas.
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