Chief Revenue Officer

Are you in search of a company that resonates with your proactive spirit and entrepreneurial mindset? Your search ends here with Premier Truck Rental!
We take immense pride in furnishing clients with a range of options, including monthly 4x4 Crew Cab Work Trucks, Utility Reel and Pole Trailers, Equipment Trailers, and Equipment Rentals. Our quest is to find exceptional individuals who align with our dedication to maintaining superior work standards while prioritizing our customers' needs and ensuring optimal team productivity. If you are someone who possesses a strong work ethic and a relentless drive and thrives in collaborative environments, we eagerly await your connection!
Please keep reading... We encourage you to apply if you believe you have the skills, experience, and passion for the role, even if you don't meet every single requirement listed. We value diversity of thought and experience, and we believe that a variety of perspectives will help us to better serve our customers and community. The Chief Revenue Officer will play a pivotal role in driving our revenue growth, developing and executing go-to-market strategies, and fostering a tech-forward culture. This individual will lead our sales, marketing, and business development efforts, ensuring alignment across departments to optimize performance, achieve revenue growth targets for multiple channels, and enhance market presence. LOCATION Onsite – Fort Worth, TX; 40% travel required. COMPENSATION This position has a competitive compensation package that combines base salary plus a bonus potential of up to 40% of base salary.
\n RESPONSIBILITIESStrategic Leadership:Develop and execute comprehensive revenue strategies that align with the company's vision and growth objectives.Collaborate with the executive team to refine the company's overall business strategy. Go-to-Market Strategy:Design and implement innovative go-to-market strategies to penetrate new geographic markets and industry segments.Utilize market research and competitive analysis to inform pricing and product positioning.Partner with Executive Leadership Partners to assess and pursue potential acquisition opportunities. Compensation Strategy:Create and manage effective compensation strategies that attract, retain, and motivate top sales and marketing talent.Partner with Sales Enablement and IT Development teams to measure and drive performance, ensuring transparency in sales team compensation and regional sales goal progress.Implement and manage necessary sales enablement resources, tools, and performance dashboards to analyze performance metrics aligned with revenue goals. Marketing Leadership:Oversee the Marketing Director and team, including digital marketing, creative/branding, communications, events, marketing technology, and analytics.Ensure a cohesive marketing strategy that leverages technology and data analytics to foster a productive partnership between sales and marketing teams, enhancing customer engagement and acquisition. Sales Management:Lead and mentor the sales team, fostering a culture of collaboration, growth, achievement, and accountability.Establish performance metrics and KPIs to track sales effectiveness and revenue growth.Design and implement a robust, long-term sales organizational structure that effectively supports the company's expanding customer base and aligns with future revenue objectives. Cross-Functional Collaboration:Work closely with sales, customer service, credit, operations, and marketing to ensure alignment and execution of revenue strategies. Data-Driven Decision Making:Utilize data analytics to monitor market trends, customer behavior, and sales performance.Adapt strategies based on insights to drive continuous improvement and innovation. Technology and Forecasting:Own the sales demand forecasting process, providing accurate and insightful regional sales forecasts.Partner with sales enablement, marketing technology, and development teams to build robust sales performance and activity reporting.Promote a tech-forward approach to integrate tools and platforms that enhance customer experience and operational efficiency. REQUIREMENTSMUST HAVE:Proven experience as a Chief Revenue Officer, EVP/VP of Sales, or similar role in the equipment rental or related industry.Strong understanding of technology and data analytics trends and their application in sales and marketing.Demonstrated expertise in developing successful go-to-market strategies with significant revenue-generating impact.Extensive experience in compensation strategy and performance management.Exceptional leadership and team-building skills, with a track record of managing a minimum of $400M+ in annual revenue and achieving significant growth in a fast-paced environment, preferably on a national scale.Strong analytical skills with a focus on data-driven decision-making.Excellent communication and interpersonal skills, with the ability to influence, engage, and build relationships with stakeholders at all levels. NICE TO HAVE:M&A experience.Experience building, managing, and maintaining engagement with hybrid and remote teams.In-depth knowledge of various marketing facets, including digital marketing, brand management, and customer acquisition.
\nEMPLOYEE BENEFITS Wellness Program: Experience our on-site CrossFit-style gym, complete with a dedicated full-time personal trainer. Engage in group classes, virtual personal training sessions, training program development, and nutrition coaching programs offered. Employee Perks: Enjoy a range of benefits including PTR Swag and a Uniform/Boot Allowance. Explore our on-site Micro-Markets for a variety of snack choices. Avail discounts on Phone Services, Supplier Vehicles, Mobile Detailing, and Tool & Equipment purchases, among other offerings.
Profit Sharing Program: Join our Profit Sharing Program, a direct involvement in PTR's triumphs, with the potential for quarterly financial rewards based on the company's profitability.
Comprehensive Benefits: Embrace a holistic benefits package that commences on your very first day at PTR. This encompassing package incorporates competitive remuneration, outstanding healthcare (including mental health and virtual healthcare), dental, and vision coverage. Additionally, enjoy generous paid time off, 401(k) matching, and coverage for life, accidental death, and disability. Engage in continuous learning and development opportunities and more.
Structured Training & Feedback: Our partnership with the Predictive Index ensures that we provide optimal support and understanding of our team members' motivations. Customized training, coaching, and feedback are regular features. Performance and attitude evaluations are conducted every 6 months, emphasizing growth.
Culture & Connection: Just as we cultivate personalized relationships with our customers, we foster the same approach within our team. A tech-forward workplace nurtures a highly collaborative culture, aligned with our core values. We promote inclusivity through Employee Resource Groups (ERGs), PTR Field Days, PTR Text Alerts, the Extra Mile recognition program, and numerous other initiatives.
Premier Truck Rental Is an Equal Opportunity Employer Our unwavering commitment involves consistently expanding our inclusive team, encompassing a wide array of backgrounds, viewpoints, and talents. Our ethos staunchly opposes any form of discrimination, embracing individuals without regard to race, religion, color, national origin, gender (including aspects of pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, protected veteran status, disability status, or any other legally safeguarded attributes.
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