The Content Marketing Specialist will help create, update and curate compelling and engaging sales enablement content.
This role will support the curation and updating of our existing content, including (but not limited to) marketing collateral, presentations, website copy and other assets, and help us elevate future materials with strong messaging, impactful calls to action, and content written to challenge mental models.
In addition, this professional will work with teams across our business enterprise to ensure that our sales collateral and supporting materials are fully aligned with strategic messaging, goals and objectives in support of Aledade's continued growth.
\n Primary Duties:Create content, including writing, editing, publishing and processing for approvalsPerform research and internal and external interviews to gather information for contentProvide content and basic design for slide presentations for internal and external usePublish content to the appropriate channels, including website, social media, blogs and emailWork with channel managers to document and report content performance data Minimum Qualifications: Bachelor's degree in marketing or related discipline5+ years of content marketing and content creation experience Preferred Qualifications: Health care experience and knowledge of current healthcare issues highly preferredFamiliarity with value-based care (e.g., ACOs, PCMH, etc.) preferredExcellent interpersonal, writing and project management skillsAbility to work cooperatively and strategically in a team-oriented matrixed environment with the ability to influence and interact with all levelsTeam player with the ability to work with a remote and distributed teamExperience in value-based care (e.g., ACOs, bundled payments, etc.)Strong skills in Google Workspace, including Documents, Sheets and SlidesFamiliarity with content management tracking and distribution systems and platforms, including, but not limited to, Brandfolder, Smartsheets, Monday, Brandfuel, etc. Physical Requirements: Sitting for prolonged periods of time. Extensive use of computers and keyboard. Occasional walking and lifting may be required.
\nWho We Are: Aledade, a public benefit corporation, exists to empower the most transformational part of our health care landscape - independent primary care. We were founded in 2014, and since then, we've become the largest network of independent primary care in the country - helping practices, health centers and clinics deliver better care to their patients and thrive in value-based care. Additionally, by creating value-based contracts across a wide variety of payers, we aim to flip the script on the traditional fee-for-service model. Our work strengthens continuity of care, aligns incentives, and ensures primary care physicians are paid for what they do best - keeping patients healthy. If you want to help create a health care system that is good for patients, good for practices and good for society - and if you're eager to join a collaborative, inclusive and remote-first culture - you've come to the right place. What Does This Mean for You? At Aledade, you will be part of a creative culture that is driven by a passion for tackling complex issues with respect, open-mindedness and a desire to learn. You will collaborate with team members who bring a wide range of experiences, interests, backgrounds, beliefs and achievements to their work - and who are all united by a shared passion for public health and a commitment to the Aledade mission. In addition to time off to support work-life balance and enjoyment, we offer the following comprehensive benefits package designed for the overall well-being of our team members: Flexible work schedules and the ability to work remotely are available for many roles Health, dental and vision insurance paid up to 80% for employees, dependents, and domestic partners Robust time off plan 21 days of PTO in your first year 2 Paid Volunteer Days & 11 paid holidays 12 weeks paid Parental Leave for all new parents 6 weeks paid sabbatical after 6 years of service Educational Assistant Program & Clinical Employee Reimbursement Program 401(K) with up to 4% match Stock options And much more! At Aledade, we don't just accept differences, we celebrate them! We strive to attract, develop, and retain highly qualified individuals representing the diverse communities where we live and work. Aledade is committed to creating a diverse environment and is proud to be an equal opportunity employer. Employment policies and decisions at Aledade are based on merit, qualifications, performance, and business needs. All qualified candidates will receive consideration for employment without regard to age, race, color, national origin, gender (including pregnancy, childbirth or medical conditions related to pregnancy or childbirth), gender identity or expression, religion, physical or mental disability, medical condition, legally protected genetic information, marital status, veteran status, or sexual orientation. Privacy Policy: By applying for this job, you agree to Aledade's Applicant Privacy Policy available at https://www.aledade.com/privacy-policy-applicants