Join our Creative team at Helen of Troy and make an immediate impact on our trusted brands: OXO, Hydro Flask, Osprey, Honeywell, PUR, Braun, Vicks, Hot Tools, Drybar, Curlsmith, and Revlon. Together, we build innovative and useful products that elevate people's lives everywhere every day.
Position: Creative Director
Department: Creative for Beauty
Work Location: Boston, MA, Hybrid (work 3 days onsite)
What you will be doing: The Creative Director drives the creative vision, execution, and design team for Beauty brands (Drybar, Curlsmith, Revlon, Hot Tools and more). This position requires a leader who can develop differentiated, strategic, and compelling creative solutions that deliver on-brand business objectives across all consumer touch points.
This leader is responsible for the design direction that supports the overall brand strategy, including new packaging design, pack design for new product launches, point-of-sale collateral, digital executions, and design for special events. As an experienced manager who can encourage and be passionate about others, this person will lead and manage a team of creative experts.
Develops and provides creative direction for all brand and marketing expressions (packaging, merchandising, digital pieces, etc.).Leads all aspects of creation and design of visual identity systems and brand guidelines.Provides visionary oversight and creative direction for our brands and ensures effective creative development and executional brilliance.Partners with Marketing teams to ensure a planned, collaborative, and cohesive design approach across all customer touch points.Generates new ideas and innovation for: creative execution, customer experience, work process and execution.Collaborates with cross-functional team to implement creative strategies.Build partnerships with outside contractors to champion the brand.Drives creative brainstorms with cross-functional team to help surface new, innovative packaging and ways to build assets.Stays current with the competitive landscape, emerging trends, customer behavior. Understand marketing initiatives, strategic positioning, and target audience across brands.Maintains awareness of current trends in design and merchandising (both in-store and online), and completes audits to observe competitive landscape and research trends and materials.Builds relationships and manages outside agencies to ensure work supports brand standards and achieves goals.Ensures creative team structure reflects the constantly evolving business needs.Provides support to a team of creative designers. Provides leadership to the design team in accurate artwork file, server organization and management.Manages and provides career paths and development mentorship to direct reports.Cultivates a culture of creativity, excellence, accountability, and results.Skills needed to be successful in this role: Seasoned Design skillsColor and print management skills, and knowledge of design trends in the marketplaceStrong project management skillsExcellent verbal and written communicationLeadership skills with examples of programs or processes that have exemplified those skillsStrong organizational, multitasking, teamwork, and time management skillsMinimum Qualifications: Bachelor's Degree in Graphic Design or related field15+ years experience in Graphic Design and Package DesignExpert knowledge of graphic software programs such as Adobe Creative Suite, InDesign, expert knowledge of the best Package Design practicesStrong personnel and team management abilityAuthorized to work in the United States on a full-time basisBenefits: Salary + Bonus, Healthcare, Dental, Vision, Paid Holidays, Paid Parental Leave, 401(k) with company match, Basic Life Insurance, Short Term Disability (STD), Long Term Disability (LTD), Paid Time Off (PTO), Paid Charitable (volunteer) Leave, and Educational Assistance.
Wondering if you should apply? Helen of Troy welcomes people as diverse as our brands! Have the confidence to come as who you are because your point of view, skills, and experience will make us stronger. If you're eager to share new ideas and try new things, we want to hear from you.
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