We are on the lookout for a resilient Digital Marketing Manager to join our dedicated team at Domino's Corporate in Ann Arbor, MI.
Growing your career as a Full Time Digital Marketing Manager is a great opportunity to develop valuable skills.
If you are strong in critical thinking, teamwork and have the right initiative for the job, then apply for the position of Digital Marketing Manager at Domino's Corporate today!
Domino's Pizza, which began in 1960 as a single store location in Ypsilanti, MI, has had a lot to celebrate lately: we're a reshaped, reenergized brand of honesty, transparency and accountability – not to mention, great food! In the rise to becoming a true technology leader, the brand is now consistently one of the top five companies in online transactions and 80% of our sales in the U.S. are taken through digital channels. The brand continues to 'deliver the dream' to local business owners, 90% of which started as delivery drivers and pizza makers in our stores. That's just the tip of the iceberg…or as we might say, one "slice" of the pie! If this sounds like a brand you'd like to be a part of, consider joining our team!
Job Description Lead new and emerging online delivery channel (NEODC) Marketing for Domino's Pizza globally to drive sustainable and profitable online food delivery growth while protecting our existing delivery business. Work directly with Domino's leadership and cross functional business partners to develop, enhance and implement new online channel brand protection and sales growth strategies. RESPONSIBILITIES AND DUTIES (50%) Lead the strategy, testing and implementation of menu, dynamic pricing, creative and value offers in NEODC platforms Define, test and implement strategies to drive NEODC menu, creative, dynamic pricing/offer learning and establish best practices Partner with Analytics & Insights and Digital/Innovation team to answer strategic questions related to NEODC menu, pricing and value offers Negotiate with partners to launch campaigns that meet price, measurement, and quality standards Act as key NEODC menu and pricing/offer expert and be able to present NEODC menu/pricing/offer strategy to various stakeholders (franchisees, executives, peers, agency partners, etc.) (30%) Lead the strategy, testing and implementation of promotion and media in NEODC platforms Define, test and implement strategies to drive NEODC marketing learning and establish NEODC media best practices Manage all aspects of testing / validating NEODC media opportunities Partner with Analytics & Insights to answer strategic questions related to NEODC media planning, budgeting, and prioritization Act as key NEODC media expert for organization and be able to present NEODC paid media results and strategy to various stakeholders (franchisees, executives, peers, agency partners, etc.) (20%) Manage budget as appropriate Manage both corporate and DNAF program expenditures to be within budget guidelines Establish and adhere to benchmarks for NEODC platform media investment Regularly evaluate budget levels and spend to maximize return Qualifications Bachelor's Degree in marketing, business or related field, MBA preferred 5 – 9 years of interactive marketing experience or related experience Experiences in 3rd party online delivery platforms, new emerging online digital channel, online travel agency or high growth food service preferred Relevant experience developing and executing digital channel menu, pricing, value offers, and media campaigns preferred Experience managing an A/B testing program for digital marketing or eCommerce Demonstrated leadership capabilities Self-starter with excellent project management skills Excellent people skills and vendor relationship management skills Strong analytical skills and metrics measurement background Strong verbal and presentation skills Additional Information This is a hybrid role. Candidates will need to be in the office Tues-Thursday and must reside in the Ann Arbor, MI area or be willing to relocate. All your information will be kept confidential according to EEO guidelines Benefits of working as a Digital Marketing Manager in Ann Arbor, MI:
? Company offers great benefits
? Continuous Learning Opportunities
? Generous Compensation
