Director of Commercial and Growth - Kohler Ventures Work Mode: Hybrid Location: Hybrid, 3 days/week onsite in either NYC or Palo Alto, CA
Opportunity Kohler Ventures is an independent company wholly owned by Kohler Co., a global leader in the manufacture of kitchen and bath products, tile, and home interiors.
Our mission is to build new digital businesses that empower consumers to lead healthier lives.
We explore how familiar experiences can be enhanced and innovations developed through the integration of leading-edge technology, science, and design.
Come join us as we build a best-in-class global multi-disciplinary team across artificial intelligence, machine learning, design, advanced software and hardware engineering, strategy, venture investments, sales, marketing, and partnerships.
We are seeking an experienced Director of Commercial & Growth to spearhead our revenue generation and market expansion efforts.
In this role, you will be responsible for developing and executing strategies to establish product market fit, drive growth, optimize demand generation, devise testing plans, and analyze across platforms.
You will report to the Head of Business and will lead a team responsible for e-commerce, digital subscriptions, and our social media presence.
Specific ResponsibilitiesGrowthDevelop and implement data-driven growth strategies that align with Kohler Ventures' vision and business objectives.Define growth strategies to achieve product market fit and a scalable business model.Be responsible for achieving and improving key business metrics such as active users, active subscriptions, unit sales, customer retention, cost of customer acquisition, and lifetime value.Own the e-commerce and digital subscription monetization strategy.Identify and capitalize on new market opportunities to drive revenue growth.Market AnalysisConduct market research and competitive analysis to identify trends, challenges, and opportunities in our space.Adapt go-to-market strategies in light of this analysis, suggesting alternate routes and improvements.Monitor market dynamics and adjust pricing strategies to optimize profitability and competitiveness.Customer Acquisitions & RetentionLead customer acquisition efforts across multiple channels, including social and select traditional media.Focus on maximizing organic customer acquisition versus paid media spend.Guide and oversee the work of subscription and e-commerce leads to design and execute initiatives for hardware and subscription revenue.Data-Driven Decision MakingUtilize data analytics to track key growth metrics, identify insights, and make informed decisions.Develop and maintain dashboards and reporting tools to monitor growth performance and trends.Continuously iterate on growth strategies based on data insights and market feedback.Manage direct reports, including an E-Commerce lead, a Subscription lead, and a Social Media lead.Work closely with other members of the Kohler Ventures Business team, collaborating with Customer Service and Product Management.Skills/RequirementsBachelor's degree in Marketing, Business, or a related field; MBA or advanced degree is a plus.7+ years of experience in digital growth marketing, e-commerce revenue, and digital subscriptions in a direct-to-consumer business model.Proven track record of establishing product-market fit, driving significant revenue growth, and market expansion in e-commerce and digital subscriptions, preferably in a consumer tech startup.Strong understanding of and experience leading initiatives in digital marketing and digital customer acquisition channels.Outstanding analytical skills and mindset, with the ability to leverage data for strategic decision-making.Demonstrated success in managing and scaling teams in a fast-paced, entrepreneurial environment.Positive, can-do attitude with a strong sense of ownership and ability to drive work forward.Travel requirement: Up to 20%.Applicants must be authorized to work in the US without requiring sponsorship now or in the future. The approved base salary range for this position is $154,850 - $198,450.
The actual base salary offered to a candidate may be higher than the approved range, depending on a variety of factors including the candidate's experience, education, and work location.
This position is subject to Area Salary Differential (Cost of Living Adjustment) that ranges from 30% of base salary for the SF Bay area.
The approved base salary range including ASD for this position is $201,305 - $257,985 depending on location.
In addition, this position is eligible for a performance bonus and a special project incentive.
Available benefits include medical, dental, vision, and 401k.
Why Choose Kohler?We empower each associate to #BecomeMoreAtKohler with a competitive total rewards package to support your health and wellbeing, access to career growth and development opportunities, a diverse and inclusive workplace, and a strong culture of innovation.
About UsIt is Kohler's policy to recruit, hire, and promote qualified applicants without regard to race, creed, religion, age, sex, sexual orientation, gender identity or expression, marital status, national origin, disability, or status as a protected veteran.
If, as an individual with a disability, you need reasonable accommodation during the recruitment process, please contact ******.
Kohler Co. is an equal opportunity/affirmative action employer.
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