Director Of Performance Marketing

Job summary
Oversee company's performance marketing strategyDevelop and implement SEO and SEM strategiesCreate technical content and ads targeted at developers
Job seniority: associate level
Responsibilities
• Develop and implement SEO and SEM strategies for each product launch• Create and track relevant metrics to determine ROI of growth and marketing channels• Create technical content and ads targeted at developers• Execute inbound and outbound marketing strategies and growth hacks• Research competitors' performance marketing strategies• Collaborate with executives on budget, branding, and direction• Create and maintain successful brand and image
Requirements
• Experience in financial market data industry and/or marketing API products• Programming experience in languages/frameworks like Python, C++, and Rust• Experience launching SEO and SEM campaigns on various platforms• Daily usage of CRM like Hubspot or Salesforce• Experience with PLG and inbound marketing• Desire to work at a fast-growing fintech startup
Key Skills Needed
• Experience in the financial market data industry and/or experience marketing API products targeting developers• Programming experience in languages/frameworks like Python, C++, and Rust• Experience launching SEO and SEM campaigns on Google, LinkedIn, Reddit, and more• Daily usage of a CRM like Hubspot or Salesforce• Experience with PLG and inbound marketing• Desire to work at a fast-growing fintech startup
Benefits
• Health, dental, disability, and life insurance benefits• 401(k) matching and visa sponsorships• 100% remote work with teammates around the globe and paid in local currency