Head of Marketing Location: The Cloud (Pacific Time)
Overview This is a unique opportunity to be the first marketing hire for the largest and fastest growing social network for Web3 communities. We're looking for a multi-talented marketer that can help introduce the world to DSCVR's unique fintech functionality and value proposition. A good fit for this role will have a breadth of experience in marketing with knowledge or experience in consumer social media and crypto.
About Us DSCVR (pronounced "Discover") is the social network for crypto communities, projects and enthusiasts. With 200K+ users, the SocialFi platform has become a launchpad for tokenized communities where users can configure governance, gate based on token ownership, airdrop token rewards and earn digital assets. DSCVR's upcoming Open API will allow partners to build applications that target through the social graph, distribute through the feed, and monetize in posts. In the face of increasing frustration with Web2 social, DSCVR is bringing back openness, fairness, and optimism. DSCVR's investors include Polychain Capital, Upfront Ventures, BDMI, Shima Capital, Tomahawk VC, and Fyrfly Venture Partners.
In 1 year we'll thank you for: Demonstrating marketing leadership to drive DSCVR's marketing Collaborating with the founders to make marketing core to DSCVR and its strategy Making DSCVR synonymous with Web3 social media Ensuring DSCVR is always brought up in the conversation about the future of social media Making DSCVR top of mind with venture investors, crypto communities, and tech early adopters Working with the founders to craft both a strong and unique brand identity and voice Integrating cohesive marketing messaging and copy throughout the DSCVR product Collaborating with the product, community, and design teams on growth and retention experiments and initiatives Growing DSCVR's social presence Working with PR on press coverage, launch events, and conferences Analyzing and measuring the effectiveness of marketing activities and campaigns Qualifications 3-7 years in consumer tech marketing Experience in marketing for social media applications Experience/interest in crypto/web3 Experience working across marketing disciplines including analytical marketing, growth, lifecycle marketing, production marketing, social, advertising, and PR. Willingness to work in a small, scrappy startup environment Strong written communication skills and the ability to develop a unique voice that stands out Experience working with CRM, notifications, and retention loops Ability to write compelling copy in a variety of contexts including in-product, social media, landing pages, advertising, and PR Understanding of crypto communities and culture Ability to make data-driven decisions to optimize marketing performance Track record of driving marketing KPIs Bonus: understanding of creators, influencers, and community builders Benefits High quality team and work culture Fully remote (just be available to work on Pacific Time) Unlimited PTO & sick days Get in at the ground floor of a cutting-edge startup Equity and token options High quality health insurance How to Apply Send your resume to ****** as well as anything else you want to tell us. Include this role's title in your subject line (it'll help us to sort through the emails). Include examples of prior marketing work and copy you have personally written.
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