Ethos was built to make it faster and easier to get life insurance for the next million families. Our approach blends industry expertise, technology, and the human touch to find you the right policy to protect your loved ones.
We leverage deep technology and data science to streamline the life insurance process, making it more accessible and convenient. Using predictive analytics, we are able to transform a traditionally multi-week process into a modern digital experience for our users that can take just minutes! We've issued billions in coverage each month and eliminated the traditional barriers, ushering the industry into the modern age. Our full-stack technology platform is the backbone of family financial health.
We make getting life insurance easier, faster and better for everyone.
Our investors include General Catalyst, Sequoia Capital, Accel Partners, Google Ventures, SoftBank, and the investment vehicles of Jay-Z, Kevin Durant, Robert Downey Jr and others. This year, we were named on CB Insights' Global Insurtech 50 list and BuiltIn's Top 100 Midsize Companies in San Francisco. We are scaling quickly and looking for passionate people to protect the next million families!
About the Role As the Senior Copywriter at Ethos, you'll help craft an approachable, memorable, and modern brand — shaping our new and refreshing approach to a centuries-old industry. You'll help refresh and improve all 360 degrees of our brand language, establishing new standards and systems, conceptualizing initiatives for brand, marketing, and product experiences. You will develop strategic and persuasive copy that amplifies our brand voice and drives conversions.
Duties & Responsibilities Lead the creation of high-impact copy for paid social ads, email campaigns, and search marketing initiatives, driving significant revenue growthDevelop and refine website copy and UX copy to enhance user experience and drive conversionsLead the development and implementation of a consistent brand voice across all consumer touch points, including marketing channels and product experiences.Collaborate closely with product marketers, product managers, designers, and creatives to craft effective, conversion-oriented copy across all digital touchpointsCollaborate with compliance and legal teams to craft copy that's concise, effective, and compliant.Stay up-to-date with industry trends and best practices in copywriting, UX, and digital marketingQualifications & Skills: 8+ years of copywriting experience, with at least 5 years in D2C / B2C technology companies.Demonstrated success in creating high-converting copy across paid social and email.Deep understanding of UX principles and their application in crafting copy that drives user engagement and conversions for D2C/B2C sites and applications.Strong strategic thinking and business acumen, with the ability to align copy initiatives with overarching business objectivesExcellent leadership and collaboration skills, experienced in working with executive teams and cross-functional stakeholdersBachelor's Degree in English, Writing, Advertising, Journalism or related fieldIf local to the San Francisco Bay Area, are able to come into our San Francisco office at least one day a week#LI-Hybrid #LI-JA1 The US national base salary range for this full-time position is $88,000 - $147,000 . Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
Please note that the compensation details listed in US role postings reflect the base salary only and do not include applicable bonus, equity, or benefits.
You can find further details of our US benefits at https://www.ethoslife.com/careers/
Don't meet every single requirement? If you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. At Ethos we are dedicated to building a diverse, inclusive and authentic workplace.
We are an equal opportunity employer who values diversity and inclusion and look for applicants who understand, embrace and thrive in a multicultural world. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the SF Fair Chance Ordinance, we will consider employment for qualified applicants with arrests and conviction records.
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LinkedIn Profile
Will you now or in the future require sponsorship for employment visa status in the US (E.G, H-1B Visa Status)? You must be based in the US to work in this role. * Select...
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U.S. Standard Demographic Questions We ask that you please share with us some additional information about yourself. Providing this information is voluntary. But any information you choose to provide is important to us, as Ethos strives to create a diverse workforce that is representative of and looks like our customers whom we serve. Providing this information will also help us learn more about our applicant pool and measure our success in creating an equal opportunity for those who want to work at Ethos.
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