Empire Atlanta, 5775 Glenridge Drive, Atlanta, Georgia, United States of America Req #1365
Tuesday, October 15, 2024
Your Impact at Empire
As the Marketing Manager, you will be responsible for developing and executing strategic marketing plans that drive brand awareness, customer acquisitions, and revenue growth. You will collaborate with cross-functional teams, manage marketing campaigns, and analyze performance metrics to ensure our marketing efforts are effective and align with business goals.
This role is located at our Empire Atlanta Head Office in Atlanta, Georgia. What We Are Looking For Post-secondary degree in journalism, marketing, advertising, public relations, or related field5+ years relevant and progressive experienceStrong writing and presentation skills are a mustAbility to apply knowledge and problem solve to overcome challengesExcellent general computer skills. Experience with WordPress, Pardot, InDesign and Adobe creative suite is an assetExperience with digital strategies and social mediaA strong outgoing and confident personality with a passion for social interactionSuperior organizational skills with the ability to handle multiple, deadline-oriented priorities with ability to multi-task and create, follow and execute project plansWhat You'll Be Doing Each Day
Development and execution of marketing strategies across all communitiesBudget planning and trackingEvent and campaign planning and execution for digital, print and social media platforms.Development of marketing assets for all projects (video, photos, etc.)Develop and maintain relationships with community leaders, organizations, and local businesses.Serve as the point of contact for community outreach efforts and corporate social responsibility (CSR) programs.Organize and participate in community events, networking opportunities, and local sponsorships to promote the company's presence and increase brand awareness.Collaborate with the Empire's internal creative team and outside agency to design content, promotional materials and community awareness campaigns that align with the company's brand.Manage email marketing campaigns and social media accounts to engage the community and promote upcoming events or promotions that align with the digital strategyCoordinate logistics, vendors, and sponsorships for events, ensuring successful execution and a positive attendee experience.Track event participation, gather feedback, and report on event outcomes to measure impact and success.Who We Are
We are one of North America's largest private homebuilders, with locations in Ontario, Texas, Georgia, the Carolinas, Colorado and Tennessee.
There is no set path at Empire; we offer you the opportunity to build your career in ways you never imagined. Our purpose is Fueling Growth in People and Places and your experiences at Empire will take you where you want to grow.
Empire Communities is an equal employment opportunity employer and does not discriminate based on age, race, color, citizenship, religion, sex, natural origin, disability or with respect to any other status protected under federal, state, and local laws or ordinances. Equal access to programs, services, and employment is available to all persons.
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