Marketing Manager

Job summary
Lead the development and implementation of a comprehensive branding strategyDesign a wide range of collateral materials and ensure brand consistencyDevelop client-focused marketing materials and create engaging content
Job seniority: mid-to-senior level
Responsibilities
• Lead end-to-end graphic design processes and provide creative direction• Develop and implement a cohesive brand strategy across all materials• Conceptualize and design diverse marketing collateral• Collaborate with sales to design materials that empower client interactions• Design materials communicating unique value propositions and benefits• Manage design projects from planning to completion and ensure quality• Collaborate with cross-functional teams to align design with business goals• Use analytics for continuous improvement of design strategies• Effectively manage design budget and enforce brand guidelines• Stay updated on design trends and technologies, while providing training for skill development• Collaborate with external vendors and manage relationships for timely deliverables• Act decisively in managing design-related challenges while maintaining brand integrity• Ensure compliance of marketing collateral with industry regulations
Requirements
• Bachelor's degree in Marketing, Graphic Design, or a related field• Proficiency in graphic design software, including Adobe Creative Suite• Excellent understanding of branding principles and ability to translate them into visually compelling materials• Strong project management skills with the ability to handle multiple tasks and deadlines• Exceptional communication skills and ability to collaborate effectively with cross-functional teams
Key Skills Needed
• Graphic Design Proficiency• Strategic Branding• Marketing Strategy• Project Management• Creativity and Innovation• Communication Skills• Collaboration and Teamwork• Analytical Skills• Sales Enablement• Adaptability• Tech Savvy• Attention to Brand Consistency• Problem-Solving Skills