Senior Lead, Measurement & Attribution - Models (Us Or Canada)

Details of the offer

StackAdapt is a self-serve advertising platform that specializes in multi-channel solutions including native, display, video, connected TV, audio, in-game, and digital out-of-home ads. We empower hundreds of digitally-focused companies to deliver outcomes and exceptional campaign performance everyday. StackAdapt was founded with a vision to be more than an advertising platform, it's a hub of innovation, imagination and creativity.
StackAdapt's Solutions team focuses on developing and leading strategic growth initiatives within key verticals across our suite of programmatic advertising products.  As a Senior Lead of solutions (Measurement & Attribution) within the team, you will work on projects and partnerships aimed at improving platform and campaign performance against industry benchmarks and peers. This role will allow you to work with multiple leaders across teams, such as Product, Engineering, Sales, Analytics, and Operations in shaping the future of AdTech & MarTech.
\n What You'll Be Doing:Lead and support the discovery, ideation, development, and design of next-gen, measurement, attribution, and performance capabilities and roadmap  Serve as an SME externally and internally on all facets of PerformanceArticulate business challenges and corresponding solutions to the ELT and achieve alignment on project design, prioritization, and resourcingWork alongside key technical stakeholders such as Data Science and Engineering to architect solutions to address identified problem statements and use cases. Drive client engagements, discovery interviews, and Proof-of-conceptsTroubleshoot technical performance challenges and discrepancies, accompanied by root-cause analysis and remediation approachDesign and execute experiments to validate the hypothesis and work with Client Services and Marketing to scale solutions and best practicesEngage in industry research to highlight best practices, current fit/gap, opportunities, and challenges What You'll Bring to the Table3 - 5+ years of relevant experience driving projects and building solutions within Measurement, Attribution, and/or PerformancePrior experience with Multi-touch attribution (MTAs), Mixed-media Modelling (MMMs)  Incrementality or similar tools, technologies, and conceptsStrong understanding of the technical underpinnings to comfortably prescribe and manage technical requirements, jointly ideate on solutions with Data Science and Engineering, and investigate challengesComfortable working with large sets of data to draw insightsA proven track record of successfully managing strategic and operationally complex projects with cross-functional teamsImpeccable business judgment, along with an inclination to formulate hypotheses, design tests, and use problem-solving techniques to evaluate solutionsStrong verbal and written communication skills, comfortable presenting to senior stakeholders and external audiences StackAdapter's Enjoy:Highly competitive salaryRRSP/401K matching3 weeks vacation + 3 personal care days + 1 Culture & Belief day + birthdays offAccess to a comprehensive mental health care platformFull benefits from day one of employmentWork-from-home reimbursementsOptional global WeWork membership for those who want a change from their home officeRobust training and onboarding programCoverage and support of personal development initiatives (conferences, courses, etc)Access to StackAdapt programmatic courses and certifications to support continuous learningAn awesome parental leave policyA friendly, welcoming, and supportive cultureOur social and team events!
\nStackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with (if you're comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know. About StackAdapt We've been recognized for our diverse and supportive workplace, high performing campaigns, award-winning customer service, and innovation. We've been awarded:
Ad Age Best Places to Work 2024 G2 Top Software and Top Marketing and Advertising Product for 2024 Campaign's Best Places to Work 2023 for the UK 2024 Best Workplaces for Women and in Canada by Great Place to Work® #1 DSP on G2 and leader in a number of categories including Cross-Channel Advertising #LI-Remote


Nominal Salary: To be agreed

Source: Grabsjobs_Co

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