Role
The role is to lead and manage client teams to deliver first class communication strategies for a range of local and global clients.
Key requirements
Demonstrate experience in social media, digital marketing, online research and an intricate level of understanding of the role that the internet plays in a client's communication mix.
Solid understanding of online media outreach, experience and initiative in developing appropriate media strategies.
Proven client servicing skills, including demonstrating understanding of how to manage and operate client accounts
Proactive business development experience
Experience in managing budgets and mid-large account teams
Solid writing, editing and content creation skills with the ability to review others work
Able to prioritize and work on multiple projects at one time
Strong communication skills
Ability to meet tight deadlines
A solid grasp of all online, basic public relations and marketing tools and how they affect the client.
Responsibilities
External – Client Servicing
Lead and manage the day-to-day delivery of work and team and be responsible for flawless execution of communications strategies and various other projects.
Creation and execution of online strategies including writing strategy and researching market competitors.
Counsel clients on strategic issues
Lead strategies and change
Able to work across multiple accounts and markets
Play a major role in the research, planning, and development of comprehensive online programmes.
Work with account leads to draft proposals, budgets, and timelines
Lead blogger and influencer engagement
Manage online communities and interact with consumers and influencers on the client's behalf via social media platforms.
Have a solid understanding of key client information including general business strategy, industry issues, products and services offered, key customers, and competitors in the marketplace.
Proofread, review, and approve all content
Troubleshoot client issues: addressing it effectively, thoughtfully, and accurately
Oversee weekly contact/status report with clients
Assist the Account Director with writing and editing client presentations as and when needed.
Contribute to new business processes, including identifying new business opportunities
Understands core financial constructs including revenue, profitability, pricing structure, budgeting, and forecasting.
Effectively work within budget parameters and deadlines
Internal – The People, The Company
-Oversee junior staff's work products to ensure quality and consistency.
-Ensure performance expectations, career development plan, and goals are set and reviewed annually during the formal performance review process for all direct reports
-Provide ongoing constructive feedback to staff
-Help mentor, coach, motivate, and support team members and ensure you and your staff are constantly developing abilities.
-Set achievable goals and tasks, delegate opportunities, and provide resources for staff to meet their goals.
-Record, submit, and approve time, expenses, and POs to the right project codes on a timely basis.
-Lead by example, demonstrate a proven strong work ethic
-Delegate effectively, setting clear expectations and deadlines, providing needed resources for project completion, and monitoring progress.
-Manage down, across, and up by working closely with staff and peers by ensuring senior team members meet approval deadlines and stay on track with deliverables.
-Help motivate and coach teams to produce quality work and meet client objectives
-Commit to continuous learning and building your technical and leadership skills
-Set and pursue challenging goals for yourself and your staff
-Stay up to date with emerging technologies and trends and demonstrate an understanding of how they integrate into communications programmes.