Many SMB (small and mid-sized business) customers rely on Microsoft 365 to power their business--with apps like Outlook, Word, Excel, PowerPoint, and more. While the SMB segment has rapidly grown, we aspire to grow it even further, experimenting with new innovative approaches to drive new customer and seat growth. Strategic partnerships are a critical component for accelerating SMB seat and revenue growth through inorganic means. These are the partnerships that we are betting big on, so we can access new customer segments and drive substantial business impact, from driving new seat growth to experimenting in new segments like Emerging Markets. An example is a successful partnership with a client where we negotiated a custom deal to migrate their on-prem email service over to Microsoft 365.
As the SMB segment continues to be the socket growth driver for the Modern Work business, we need to effectively manage our portfolio of strategic partnerships. This includes identifying new potential partnerships, aligning contracts to our strategic priorities, and ensuring the success of our existing partnerships.
As part of the SMB Growth Marketing team, the Senior Product Marketing Manager - Strategic Partnerships will be responsible for curating and enabling a portfolio of strategic partnerships to drive business growth. To identify new partnership targets, you will collaborate with business development and provide a data-driven prospect list, while designing custom value exchanges tailored from prior engagement learnings. You will also work closely with finance, partner marketing, and the Global Demand Center (GDC) to evaluate custom deal opportunities while unlocking new partnership models. Finally, you will manage the rhythm of business for strategic partnerships, including a monthly forum with leadership to share learnings and drive decision-making.
Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees, we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.
Responsibilities
All-up curation and management of SMB strategic partnerships across Cloud Solution Provider (CSP) and Direct channels
Execute rhythm of business for the SMB strategic partnerships portfolio, including a monthly forum with leadership across engineering, business development, marketing, and finance to share performance learnings & insights and drive decision making
Data-driven identification of prospective partnership targets along SMB lifecycle in both developed and emerging markets
Create custom value exchanges, including custom product integrations, co-marketing activities, etc., in partnership with business development
Unlock new partnership models while evaluating custom deal opportunities in pipeline with finance and channel leads in the GDC and partner marketing.
Other: embody our Culture and Values.
Qualifications
Required/Minimum Qualifications
Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in business
OR Master's Degree in Marketing, Computer Science, Business or related field AND 3+ years experience in business
OR equivalent experience.
Additional Or Preferred Qualifications
Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in business
OR Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business
OR equivalent experience.
Experience interpreting data, identifying patterns, and deriving insights that can inform strategic decisions, including experience to measure return on investment
Experience in Business Development or crafting custom partnerships.
Experience collaborating successfully with cross-functional teams, including internal and external stakeholders.
Structured problem-solving skills to tackle complex growth questions – the ability to break down problems into manageable parts, prioritize and develop practice solutions with v-team.
Product Marketing IC4 - The typical base pay range for this role across the U.S. is USD $103,800 - $200,300 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $133,700 - $219,200 per year.
Microsoft will accept applications for the role until September 17, 2024.
Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.
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