Pure Storage is seeking a Sr. Product Marketing Manager to lead strategic (T1) product launches from conception through release and campaign delivery. In this role, you will prioritize the launch portfolio, drive alignment with executive leadership, and balance the objectives of the product group, marketing, and sales to achieve cross-functional goals. As a subject matter expert, you will represent the launch portfolio in various functions, coordinate executive reviews, and develop high-level messaging and narratives. You will also ensure the seamless progress of launches, create key documentation, and maintain accountability for all aspects of the launch process. This position requires a deep understanding of product launch procedures, strong narrative and analytical skills, and exceptional leadership abilities.
SHOULD YOU ACCEPT THIS CHALLENGE... Strategy Development and Alignment – Prioritize strategic launch portfolio and drive consensus with executive leadership. Balance objectives of product group, marketing, sales in order to achieve cross-functional objectives needed from product launch.Subject Matter Expertise – Become the subject matter expert for the overall launch portfolio and represent in various launch functions including sales enablement and campaign planning.Leadership – Coordinate, prepare, and deliver working closely with launch program manager executive reviews throughout the launch process. Plan reporting guidelines for cross-functional stakeholders as it pertains to launch to ensure executive alignment.Content Development – Develop and own the high-level messaging and narrative for the launch. Champion the narrative amongst team members to represent launch within various launch workstreams.Project Management and Support – Work closely with launch program management to ensure launch progresses as planned, remediate issues, and continue to improve processes from launch to launch.Documentation and Coordination – Create and maintain key documentation, templates, and launch references deck that clearly defines product roadmaps, deliverables, and key timelines.Ownership and Accountability – Ensure that all aspects of launch are executed and support all internal stakeholders.WHAT YOU'LL NEED TO BRING TO THIS ROLE... Deep understanding of product launch process, procedures, trends, and challenges.Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred) and 10+ years of experience in marketing, product marketing, or solutions marketing.Proven track record of developing and executing successful marketing launches and campaigns.Strong analytical skills and ability to translate complex technical concepts into clear, compelling messaging and content.Excellent written and verbal communication skills, including strong narrative skills in distilling a platform, portfolio, and solution narratives into a clear, concise, market relevant narrative.Exceptional leadership skills with the ability to lead cross-functional teams, align executive leadership, exercise independent judgment, and provide strategic recommendations that drive actionable results, while ensuring full transparency to the extended team throughout the launch process.Experience with data, infrastructure/IT or related technologies is a plus.You will be based in Santa Clara, CA. As this is an office-centric role, you are expected to be present in the office for 3 days a week. As outlined in Pure's Hybrid Work Policy, there will be variations over periods of time, depending on business need.The annual base salary range is: $172,000-$259,000. Salary ranges are determined based on role, level and location. For positions open to candidates in multiple geographical locations, the base salary range is reflective of the labor market across the applicable locations. This role may be eligible for incentive pay and/or equity. And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events - check out purebenefits.com for more information. There is no application deadline and we accept applications on an ongoing basis until the job is filled. #LI-HYBRID
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