Speak our language! We are Lingoda. We are promoting wealth and opportunity through Education! Our mission is to empower global talent with the language, cultural and technical skills for integration and success. Lingoda is a fast-growing online language school for language learners aspiring to provide a human-centric, personalised and seamless learning experience unmatched by competitors. With Lingoda, you're not just learning - you're teaming up with an expert who understands your goals and guides you to success, every step of the way. Our classes are teacher-led, and supported in- and out-of-class by the latest technologies and a unique curriculum to empower our students to achieve their language goals. High-quality classes are available online 24/7, so anyone anywhere has the opportunity to learn a language with Lingoda. As a company we bring out the best in people with a positive culture. We challenge ourselves, and we challenge others. We work smart and make it happen. We believe in personal growth and inclusion. We work hard to contribute to a better society. How? Here are three examples: • Lingoda's MATCH network and Global Career Centre seek to upskill and match migrants to career opportunities in Germany, supporting them through government-funded education programs • In the German healthcare sector, we support international nurses, doctors and midwives to obtain language and professional recognition through state-sponsored education programs. As a result we have become one of the largest educational providers in this field in Germany • In December 2022, we won "Best Digital Learning Product of the Year" at the Digital Education Awards 2022 We are currently looking for a Senior Social Media Manager(all genders) based in Germany. Your mission with us: Drive Lingoda's social media presence to build positive brand sentiment and foster and engage our community with unique and engaging content.
\n Your Tasks:Content Strategy: Create and implement the social media strategy, including individual platform strategies that are aligned with our brand strategy and vision, and support key business initiativesAudience Insights & Trends: Strong capability to analyse audience behaviors, platform trends, and competitive landscapes to inform content direction and innovation, resulting in positive subscriber growth and engagement with our core target demographics Community Building: Ideate and implement unique content and activations to engage the Lingoda community across social media, as well as partner with Marketing colleagues to support the growth and performance of our ambassador programBrand Building: Quickly react to content trends relevant to our target audience, ensuring our brand is at the forefront of the online zeitgeist. Drive positive brand sentiment and reputation with unique and engaging contentStrategic Planning: Create, manage and implement social media calendar and planning, integrating paid and organic strategies, and ensuring alignment with brand messaging across platformsMonitor & Report Performance: Measure, analyse and report on channel performance on a monthly, quarterly and campaign-specific basis, and oversee organic ad spend across channels ensuring positive ROICross-Functional Collaboration: Partner with the Marketing and Creative teams to ensure cohesive storytelling and effective campaign execution across all channels; as well as with Performance Marketing to ensure alignment and drive synergies between paid and organic social channels as well as with Influencers You bring to Lingoda:5+ years of experience in social media, with proven experience managing channels with a combined audience of 500k or more across Meta, TikTok and Youtube. Reddit and LinkedIn are a plusCulturally clued up and immersed in Social Media trends. You understand what our target group cares about now and craft ideas that will capture attentionA proven ability to engage, connect with and build a new audience across multiple channelsSolutions-focused mentality with a 'can-do' attitude. You seek opportunities to deliver maximum impact by taking initiative, uncovering answers independently, and driving results without waiting for direction Familiarity with Google Analytics, Meta Ads Manager, Dash Hudson, Hootsuite, and native social media insight platformsFamiliarity with tools like Canva for adjusting or creating simple social media postsAbility to prioritise and manage multiple projects simultaneously in a fast-paced environmentExcellent communication and writing skillsStrong understanding of branded content in digital and social platformsExcellent organizational skillsAbility to manage multiple stakeholders What you can expect from Lingoda:Approachable leaders and transparent communication - every voice counts at Lingoda!Company events and colleagues who are always happy to socialise + budgets towards team building events!An inclusive environment with great team spirit and passion for languagesA well-structured and exciting onboarding process to set you up for success!The possibility to work remotely from your home or in the office located in the heart of BerlinEducation funds because we want to see our people growFree access to our language classesMental Health programsCorporate benefits & pension funds28 vacation days per yearFree snacks & drinks at the officeThe modern hardware necessary for your work (n.a. for freelancers)Flexible working hours
\nDoes that sound exciting? Then, send us your CV right away! We are looking forward to hearing from you! Your contact person for the position is Sally Lingoda is dedicated to promoting diversity and inclusion in the workplace. As an equal opportunities and affirmative action employer, we strive to create a workforce that reflects the diversity of our user base. Our commitment ensures that every applicant is assessed on the basis of their skills and qualifications, regardless of age, gender identity, ethnicity, sexual orientation, disability, or religion. We ask that you please apply directly via the link provided in the job description or directly on our website. Due to GDPR regulations, applications sent otherwise will not be considered All our contracts whether freelance or regular German employment contract start on a 2 year time period.