Primo Brands is a leading branded beverage company in North America with a focus on healthy hydration. We are proud to offer an extensive and iconic portfolio of highly recognizable, sustainably sourced, and conveniently packaged branded beverages distributed across more than 150,000 retail outlets.
Job Description
We are seeking a Sr. Manager Customer Development, to report to the Director, Channel Sales Development.
Key responsibilities for this position include but are not limited to:
•Develop channel strategies, and lead channel business analysis to identify major business-building initiatives and key channel messages
•Channel Selling Solutions Collaboration: Support development of BTB selling messages and campaigns to the channel and customers aimed at providing a unified voice and direction to help accomplish Channel Sales Drivers. Assist Sales Force in planning and preparing for key customer negotiations and the handling of objections of these messages and initiatives.
•Act as a liaison between sales, sales operations (shopper) and marketing for planning as it pertains to merchandising calendar events, new item launches, asset development and media planning
•Lead Integrated Commercial Planning process for core channels of responsibility, delivering annual 4P playbooks and national sales meeting channel plans
•Retail Communication: Manage Channel pages of the Retail Playbook, including content updates. Facilitate town hall meetings, and operate as the point of contact for the channel account managers.
•Work with the marketing and sales team to create initiatives that drive revenue growth about BTB average
•Work with Finance and pricing teams to develop and enforce pricing guardrails, price/pack/architecture, and promotional planning and ROI.
•Lead gap closing initiatives for the channel, and develop strategies and tactics to achieve annual plan.
Qualifications
Key qualifications include, but are not limited to the following:
•Education: Bachelor's Degree
•Years of experience: 5+ CPG; 3+ years of sales experience strongly preferred
•Able to synthesize data from a variety of sources.
•Ability to collaborate with cross functional team and bring different groups on the table
•Exceptional Excel & PowerPoint skills
•Presentation skills: present data accurately and with credibility
•Sales, trade marketing, shopper marketing experience
•Syndicated Data (Nielsen/IRI) Measures and systems
•Interaction with customers and customer managers.
Pay Range: $121,831-$144,458. This role is eligible for a 20% annual bonus.
Salary Range Disclaimer:
The salary range provided for this position is an approximation based on market research, internal compensation data and the candidate's qualifications and experience. Final salary offers are determined through a comprehensive evaluation of candidate qualifications and may vary depending on factors such as skills, experience, and geographic location of the position. Other components of the compensation package, including benefits and bonuses, will also be considered. We are committed to fair and equitable compensation practices, and we encourage open dialogue about compensation during the interview process.
Primo Brands' established portfolio includes billion-dollar brands Poland Spring® and Pure Life®, premium brands like Saratoga® and Mountain Valley®, regional leaders such as Arrowhead®, Deer Park®, Ice Mountain® Ozarka®, and Zephyrhills®, purified brands, Primo Water® and Sparkletts®, and flavored and enhanced brands like Splash® and AC+ION®. Our extensive direct-to-consumer offerings and industry-leading line-up of innovative water dispensers create consumer connectivity through recurring water purchases across Water Direct, Water Exchange, and Water Refill. At Primo Brands, our more than 11,000 associates are at the heart of what we do and deliver on our mission to provide healthy hydration to consumers wherever, however and whenever they want it. We believe in fostering a respectful culture, which values our associates who are deeply invested in quality hydration, our communities, and the sustainability of our packaging and water sources for generations to come.
Primo Brands is proud to be an Equal Opportunity and Affirmative Action employer, seeking to create a welcoming and diverse environment. We do not discriminate based on race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law. If you need any assistance or accommodations due to a disability, please contact us at ******