Sr. Manager, Marketing Analytics And Business Insights

Sr. Manager, Marketing Analytics And Business Insights
Company:

Autodesk



Job Function:

Marketing

Details of the offer

Job Requisition ID #24WD7980924WD79809, Sr. Manager, Marketing Analytics and Business InsightsFrench job description to follow!/La description de poste en français se trouve plus bas!Position OverviewReporting to the Director of Marketing Analytics and Data Strategy, you will deliver insights and unlock the power of ROMI through data-driven strategy, planning, and performance management. You will help marketing leadership at all levels to make better, faster, and data-driven decisions so that they can achieve their results, improve campaign performance, and focus on customer trust. You will engage with marketing leaders to understand their needs, priorities, and problems to be solved. You will provide insights and data & analytics solutions to accelerate their business. You will lead a team with a unique blend of expertise in data-driven analysis, business strategy, and solution design.ResponsibilitiesManage and develop a team of analysts and data scientists to provide applicable insights and recommendations to marketing and executive leadership teamsYou will support business stakeholders in Worldwide Marketing with in-depth analysis, mining for insights to drive higher ROMIBe the data subject matter expert for marketing performance data – understanding dataset structures, data quality, and appropriate analysis use casesPartner with our Analytics Engineering department to make changes to reporting layers and presentation data layersHighlight potential areas of concern for senior management based on your analysisPerform advanced qualitative and quantitative analyses that translate raw data into applicable insights and recommendations delivered in the form of reports and dashboardsLeverage predictive modeling and machine learning to forecast trends and customer behaviorCollaborate with Engineering and Finance teams to enhance data infrastructure and analytics platformsInfluence strategic decisions through an understanding of data and analyticsMinimum Qualifications7+ years of leading global teams of data professionalsExpertise in econometric, data mining, statistical analysis, or financial modeling techniquesExperience with data analysis, SQL and relational databases, and visualization tools such as Power BI or TableauFamiliarity with CRM systems and marketing automation toolsWork with teams including Product, Engineering, IT, and SalesBe able to simplify the complex, quickly define the objective, propose a solution, and validate the hypothesis with data--------------------------------------------------------------------------------------------------------------------------------24WD79809, Gestionnaire principal, analyses marketing et perspectives commercialesAperçu du posteSous la responsabilité du directeur de l'analyse marketing et de la stratégie des données, vous fournirez des informations et débloquerez la puissance de ROMI grâce à une stratégie, une planification et une gestion des performances basées sur les données. Vous aiderez les responsables marketing à tous les niveaux à prendre de meilleures décisions, plus rapides et fondées sur des données, afin qu'ils puissent atteindre leurs résultats, améliorer les performances de leurs campagnes et se concentrer sur la confiance des clients. Vous vous engagez auprès des responsables marketing pour comprendre leurs besoins, leurs priorités et les problèmes à résoudre. Vous fournirez des informations et des solutions de données et d'analyse pour accélérer leur activité. Vous dirigerez une équipe dotée d'un mélange unique d'expertise en matière d'analyse axée sur les données, de stratégie commerciale et de conception de solutions.ResponsabilitésGérer et développer une équipe d'analystes et de data scientists afin de fournir des informations et des recommandations pertinentes aux équipes de marketing et de directionVous soutiendrez les parties prenantes du marketing mondial par des analyses approfondies, en recherchant des informations pour augmenter le ROMIVous serez l'expert en matière de données sur les performances marketing - vous comprendrez les structures des ensembles de données, la qualité des données et les cas d'utilisation des analyses appropriéesTravailler en partenariat avec notre service d'ingénierie analytique pour apporter des modifications aux couches de rapports et aux couches de données de présentationMettre en évidence les domaines de préoccupation potentiels pour la direction générale sur la base de votre analyseEffectuer des analyses qualitatives et quantitatives avancées qui traduisent les données brutes en idées et recommandations applicables, présentées sous forme de rapports et de tableaux de bordExploiter la modélisation prédictive et l'apprentissage automatique pour prévoir les tendances et le comportement des clientsCollaborer avec les équipes d'ingénierie et de finance pour améliorer l'infrastructure des données et les plateformes d'analyseInfluencer les décisions stratégiques grâce à une compréhension des données et de l'analyseQualifications minimalesPlus de 7 ans d'expérience à la tête d'équipes mondiales de professionnels des donnéesExpertise en économétrie, data mining, analyse statistique ou techniques de modélisation financièreExpérience de l'analyse des données, du langage SQL et des bases de données relationnelles, ainsi que des outils de visualisation tels que Power BI ou TableauFamiliarité avec les systèmes de gestion de la relation client (CRM) et les outils d'automatisation du marketingTravailler avec des équipes telles que celles des produits, de l'ingénierie, de l'informatique et des ventesÊtre capable de simplifier ce qui est complexe, de définir rapidement l'objectif, de proposer une solution et de valider l'hypothèse à l'aide de donnéesLearn MoreAbout AutodeskWelcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.We take great pride in our culture here at Autodesk – our Culture Code is at the core of everything we do. Our values and ways of working help our people thrive and realize their potential, which leads to even better outcomes for our customers.When you're an Autodesker, you can be your whole, authentic self and do meaningful work that helps build a better future for all. Ready to shape the world and your future? Join us!BenefitsFrom health and financial benefits to time away and everyday wellness, we give Autodeskers the best, so they can do their best work. Learn more about our benefits in the U.S. by visiting Salary transparencySalary is one part of Autodesk's competitive compensation package. For U.S.-based roles, we expect a starting base salary between $151,400 and $244,860. Offers are based on the candidate's experience and geographic location, and may exceed this range. In addition to base salaries, we also have a significant emphasis on annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.Equal Employment OpportunityAt Autodesk, we're building a diverse workplace and an inclusive culture to give more people the chance to imagine, design, and make a better world. Autodesk is proud to be an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status or any other legally protected characteristic. We also consider for employment all qualified applicants regardless of criminal histories, consistent with applicable law.Diversity & BelongingWe take pride in cultivating a culture of belonging and an equitable workplace where everyone can thrive. Learn more here: Are you an existing contractor or consultant with Autodesk? Please search for open jobs and apply internally (not on this external site).SummaryLocation: AMER - United States - Georgia - Atlanta - Peachtree St NW; Montreal, QC, CAN; Boston, MA, USA; Vancouver, BC, CAN; Atlanta, GA, USA; Toronto, ON, CAN; Denver, CO, USAType: Full time


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Sr. Manager, Marketing Analytics And Business Insights
Company:

Autodesk



Job Function:

Marketing

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