The Research team is looking for an experienced researcher to influence change across the Financial Assistant team through insight, proactively define and execute on research initiatives that can help the team identify the next big opportunity in GenAI powered personal finance management experiences, drive the adoption and engagement of current GenAI powered personal finance management experiences, and unlock new potential for the role of research can play at CK. You'll have the opportunity to make an impact not just on the product, but on how the organization works.
We're looking for an experienced Staff Product Researcher(Mixed Methods) to help advance our team and lead research initiatives that align to company priorities in the space of GenAI. As a member of our research organization, you'll be playing a pivotal role in shaping the future of insights at Credit Karma and championing a member-centric approach to our products, business, and culture.
You have extensive knowledge and experience in qualitative research methods, as well as a good understanding of quantitative methods. You are able to bring together qualitative and quantitative data to create new and insightful points of view.
What you'll do:
Identify research topics and plan studies to deliver significant impact on our members and company
Directly lead research projects end-to-end, including planning, design, analysis, communication, and application of generative, formative, and post-launch evaluative research
Package insights into durable tools, frameworks, and assets for designers, product managers, content strategists, and marketing partners to leverage (personas, frameworks, use cases, design principles, scenarios, etc)
Drive leadership buy in and support by regularly meeting, presenting findings, connecting research insights to business outcomes and quantifying business value at the executive level
Identify and shape creative and compelling ways to evangelize member-centricity, bring awareness to rigorously developed high quality insights, and the potential for integration of research throughout the company
Define new programs, processes, and systems that help build the function of Research and Member Insights across the organization
Minimum Basic Requirement:
10+ years experience in applied research and consumer tech
Track record of proactively engaging and leading cross-functional teams through research initiatives, and delivering on measurable business outcomes
Demonstrated ability to advocate for an organization's customers and champion the effective integration of insights into the company
Demonstrated leadership in advancing the practice of research through high quality execution, identifying and creating relevant org-wide programs to grow the capability of the team
Experience defining research roadmaps, prioritizing multiple efforts and leading highly complex multi-method research inquiries
Command of a broad set of qualitative and quantitative research and user-centered methods
Expertise in quantitative research methods(surveys), experiment design, behavioral analysis, and statistics
Excellent communication skills, with strong ability to synthesize and communicate ideas visually, verbally, and in writing, influencing regularly at the executive level
Preferred Qualifications:
Comfort and familiarity with quantitative methods, behavioral analysis, and/or statistical concepts
Experience creating customer-centric deliverables (i.e. frameworks, journey maps, videos, etc.)
Bonus: domain expertise in fintech
A bachelor's degree is required and a Masters or PhD degree is a bonus - a degree in Design, HCI, Communication, Social science, MSI, MBA, Psychology, Cognitive Science, Anthropology or a related field considered an advantage
What's great about the opportunity:
What we're doing as a company is ambitious and purposeful: we're offering free tools to people that help them improve their financial lives and what we're doing as a team is fundamental to the company's success
We are a relatively new and evolving function within the company, so the landscape is wide open in terms of defining the best ways to work and ways to influence product definition and Member outcomes
You'll own research not just for the team's current products that you're responsible for, but the broader future that these experiences could help people achieve as well
You have a built-in audience of 100 million+ people who rely on our product for help
You'll be establishing many of the practices and processes to make this team successful
CA Pay Transparency Notice:
Credit Karma's mission of championing financial progress for all starts from within. That's why we implemented role-based compensation, which ensures people who are in the same role receive the same pay with variations for geographic location only. It's all part of a more comprehensive DEI strategy that helps level the playing field. The CA base salary for this role is $313,000 plus equity and benefits.
Benefits at Credit Karma includes:
Medical and Dental Coverage
Retirement Plan
Commuter Benefits
Wellness perks
Paid Time Off (Vacation, Sick, Baby Bonding, Cultural Observance, & More)
Education Perks
Paid Gift Week in December