Job Description
Job Description
VP of Marketing
- Remote
The successful candidate will oversee all marketing for the company and will be responsible for creating demand, and category specific sale and marketing strategies.
· Direct and optimize marketing / targeting resources in partnership with other relevant executive staff, focusing on key client and market opportunities.
· As the marketing executive, inspire your team to maximize revenue category growth & retention.
· Lead the advocacy of corporate initiatives, positioning, and revenue growth strategies with the Sales and Marketing team.
· Consult with Sales and Sales Leadership in the creation of potential tools and strategies for the evolution of the acquisition process.
· Develop direct reports by owning the performance management process and providing learning opportunities and direction.
· Optimize resource allocation to drive innovative marketing strategies that create demand.
· Guide the yearly strategy planning process with Sales Leaders to identify opportunities for revenue and profit growth for specific clients and categories.
· Lead and enhance Sales & Marketing understanding of key business/brand objectives and marketing strategies.
Required Skills
• Responsible for addressing complex business issues beyond immediate needs or where established policies may not be aligned with business needs/objectives
• Requires broad conceptual judgment and ability to deal with complex factors not easily evaluated
• Leads strategic initiatives impacting the function or business
• Owns and is accountable for the quality and quantity of work, staff motivation, methods and practices, discipline and staffing decisions, and varied
management/supervisory
duties
• Typically directs through managers and a geographically dispersed team
Required Experience
• Bachelor's degree and 10+ years of relevant experience with 3 years' experience as a VP (preferred)
• Ability to develop and deliver presentations to senior level executives and large groups
• Proven ability to develop and lead teams
• Strong strategic competence
• Ability to analyze internal/external financial information
• Excellent written and verbal communication skills
• Collaborative approach – ability to manage through influence vs. direct reports
• Strong negotiation and problem solving skills
Company Description The Best career move you'll ever make.
Company Description
The Best career move you'll ever make.
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