The CW is both a top broadcast TV network in the U.S. and a fast-growing, ad-supported streaming service. With a network that reaches 100% of U.S. television households and a streaming footprint on all major platforms, The CW reaches audiences at scale on both linear and digital television. The CW streaming service is available for free to consumers and is home to the latest episodes and seasons of The CW's primetime programming, live streaming of CW Sports content, and a library of entertaining film and television content for on-demand viewing. The CW is 75%-owned by Nexstar Media Group, Inc. (NASDAQ: NXST), a leading diversified media company and the largest CW affiliate group. The Job: The CW Television Network is seeking a Vice President, Product to join our Digital group. This is a unique opportunity to help lead the team responsible for the award-winning, multi-time App Store chart-topping CW app portfolio, at a pivotal point in The CW's evolution.In this role you'll be supporting CW's ambitious growth strategy by overseeing the development lifecycle, including engineering, design, documentation, integrations, QA, and storefront publishing. You should bring a minimum of 10 years' experience in digital product management, preferably with a strong track record of consumer-facing AVOD app ownership. Ideal applicants will be insanely curious, self-driven, and able to turn strategic vision into delivered product.The Daily:
Establish and maintain productive workstreams between stakeholders: Design/UX, Ad Sales, Research, Marketing, Ad Operations, Product, and Digital Operations teams.
Foster a data-driven approach to product decisioning, and build a feedback loop to empower Design, Marketing, and Merchandizing teams.
Oversee new and existing vendor management, including evaluation, onboarding, performance tracking, and contract execution.
Ensure The CW App portfolio meets the highest standard of quality and functionality through effective QA, monitoring, and user support/engagement.
Coordinate releases, aligning with cross-functional teams to ensure smooth rollout and adoption.
Create a trust-centered work environment that promotes innovation at every level and rewards problem-solving. Provide support for team members in their career and skill development.
Provide clear and effective communication regarding status, timelines, and deliverables.
Document process, guidelines, user manuals, and specifications for stakeholders and partners.
Communicate effectively to a broad array of stakeholders with appropriate level of technical detail.
The Essentials:
Bachelor's degree preferred.
Minimum of 10 years' experience in streaming app product management, AVOD, or similar roles.
Experience integrating a wide variety of analytics services and data flows, with keen awareness and respect for user privacy
Strong experience with vendor management and relationship-building
Experience in QA management
Exceptional communication skills, excellent interpersonal skills – both verbal and written
Independent thinker and task master
Passionate about problem solving and product ownership
Innovative, creative, resourceful and accountable
Passionate about establishing standards and documentation.
Exceptional organizational abilities and attention to detail.
Ability to solve problems creatively and adapt to changing business needs.
Familiarity with video streaming platforms and technologies.
Strong technical mind and background. Comfortable having in-depth discussions with ad technology, data science, and engineering teams.
The Compensation
$175 - $200/yr commensurate with experience and skill levels.
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