What We're Building Honeycomb defined the concept of observability and is raising expectations of what our developer tools can do! Now we are spreading these higher expectations to include front end development. Honeycomb is the observability platform that enables engineering teams to find and solve problems they couldn't before. Honeycomb enables engineers to answer novel questions about their ever-evolving cloud applications, so they can deploy confidently, resolve incidents faster and focus on high-value work that drives innovation. We're working with well known companies like HelloFresh, Slack, LaunchDarkly, and Vanguard and more across a range of industries. This is an exciting time in our trajectory, we've closed Series D funding, scaled past the 200-person mark, and were named to Forbes' America's Best Startups of 2022 and 2023!
In this Field Marketing Manager role, you'll be a joining a growing events team, helping us to increase awareness of Honeycomb to our ICP while generating leads through events and other campaigns.
Who We Are We come for the impact, and stay for the culture! We're a talented, opinionated, passionate, fiercely inclusive, and responsible group of bees. We have conviction and we strive to live our values every day. We want our people to do what they truly love amongst a team of highly talented (but humble) peers.
How We Work We are a remote-first company, which means we believe it is not where you sit, but how you deliver that matters most. We invest in our people and care about how you orient to our culture and processes. At the same time we imbue a lot of trust, autonomy, and accountability from Day 1.
\n What you will do in the roleAssisting, accelerating, and creating sales opportunities to drive revenue through custom events, field initiatives and other campaigns, by working directly with the sales team to identify customers & prospects from target accountsCreating strategy and tactics to increase MQA to SQL conversion rates from Lead Gen programs - including A/B testing, new CTAs, content, etc.Planning, producing, and executing 3rd party and 1st party events that are virtual and/or in-personSupporting internal communication across multiple departments (sales, marketing, customer success) on expectations, goals, deliverables, event logistics, acquisition of attendee & sponsor lists, and performanceCollaborating with demand gen team on programs that drive pre-show interest, attendance, and post-show conversion activity and engagementManaging key metrics such as pipeline, influence revenue opportunity conversion, % net new contacts to db, etc.Reporting on the impact that field events have on top target accounts, including account engagement and pipeline growth. This includes ensuring that attribution is being correctly and properly reported.Training GTM teams on content, processes, and workflows surrounding field events and programs,Aligning with key stakeholders, such as sales and PR to maximize value and accelerate dealsAssist leadership with initiatives and projects, as needed What you'll bring3-5 years experience in event or field marketing, preferably in B2B SaS marketExperience developing and executing ABM strategies a plusExperience with SalesforceExperience Outreach, Asana, Highspot, and/or gifting platforms is a plus.Excellent written and verbal communication skillsExperience in and a passion for converting amazing events into qualified leads driving the business forwardExhibit creative problem-solving skills and ability to identify next steps, with meticulous attention to detail and deadlinesProven capacity for exceptional customer service to internal and external stakeholders.A self-starter with the initiative to drive projects to completion independentlyThe desire to excel in a fast-paced environmentYou love being part of a highly-energized team. Innovate, collaborate, celebrate.Experience with Google Sheets, Google Slides, and Google Drive, Slack with ability to learn new software quicklyAvailable to travel up to 40%Culture values What you get when you join the hiveBase pay (range) of $140,000- 160,000A stake in our success - generous equity with employee-friendly stock programIt's not about how strong of a negotiator you are - our pay is based on transparent levels relative to experienceTime to recharge - Unlimited PTO and paid sabbaticalA remote-first mindset and culture (really!)Home office, co-working, and internet stipend100% employee/75% for dependents coverage for all benefits Up to 16 weeks of paid parental leave, regardless of path to parenthoodAnnual development allowance And much more...
\nPlease note we cannot currently sponsor or do visa transfers at this time. Diversity & Accommodations: We're building a diverse and inclusive workplace where we learn from each other, and welcome nontraditional candidates, and people of all backgrounds, experiences, abilities and perspectives. You don't need to be a millennial to join us. All gens are welcome! Further, we (of course) follow federal and state disability laws and are happy to provide reasonable accommodations during the application phase, interview process, and employment. Please email ******** to discuss accessible formats or accommodations. As an equal opportunity employer our hiring process is designed to put you at ease and help you show your best work; if we can do better - we want to know!