About Nestig Nestig is a venture-backed brand that designs high-quality, imaginative products for baby and kids' spaces. Makers of the original 3-in-1 crib "that changed the sleep game," everything we sell comes from small, sustainable Brazilian factories. At Nestig, we believe the world is full of magic—that beds can be faraway castles, quilts can be secret gardens, and that childhood imagination has no limits. We create delightful children's furniture and decor with the highest standards of care and hope to make every world we touch big and small a little more magical every day. Role Overview Nestig seeks a dynamic Senior Brand Marketing Associate to drive brand growth through influencer marketing, PR, editorial content, and trade partnerships. Reporting to the Head of Brand Marketing, you'll play a key role in shaping Nestig's presence across channels to reach interior designers and design-minded parents. This full-time position will be based out of our New York office in Flatiron. This full-time position will be based out of our NYC office, with no flexibility for remote full-time.
\n Key Responsibilities Brand Creative As a key member of the Brand Team, you'll partner with the marketing team colleagues to brainstorm cross-channel creative strategies and tactics for product launches and evergreen marketing moments––and work together to bring them to life.
Influencer Marketing & PR Manage Nestig's influencer program, including selecting and building relationships with key partners–– from one-off posts to influencer-led collaborations. Oversee outreach, product fulfillment, and content creation.Track performance metrics to optimize future campaigns and improve ROI.Manage PR agency relationships to ensure strategic brand coverage. Editorial & Content Strategy Collaborate with the Head of Brand to set editorial strategy and manage the content calendar. Write or edit SEO-optimized articles that resonate with our target audience. Coordinate with freelance writers and photographers for high-quality content production.Monitor content performance and adjust strategy as needed to grow brand awareness. Trade Partnerships Develop and nurture relationships with interior designers to position Nestig as a trusted resource. Create marketing materials and initiatives to support designers in specifying our products.Explore opportunities for collaboration on campaigns, events, or UGC projects. Activations & Events Maximize brand visibility through experiential events and collaborations. Lead planning and execution of consumer and trade activations, ensuring alignment with brand initiatives on an as-needed basis. What You'll NeedExperience: 3-5 years in brand marketing or communications, preferably for a brand in the interiors or kids space.Hybrid: Must be able to work onsite in our New York office in Flatiron three (3) days a week [Monday, Wednesday, Thursday]Skills: Excellent communication, project management, and relationship-building abilities.Flexibility: Comfortable navigating an evolving environment and the flexibility to embrace new ideas Team Player: Positive, collaborative, and solution-oriented mindset. Ability to embody and exercise Nestig's Core Values in all facets of the businessOther: Legal authorization to work in the U.S. Why Nestig?Competitive Benefits: Medical, dental, and vision insurance for you and your family.Generous Time Off: 21 business days PTO per year.Flexible Work: Up to 5 weeks of remote work annually.Wellness & Stipends: Monthly wellness, IT, and commuter stipends.Employee Discounts: Enjoy Nestig products for yourself and your loved ones.Parental Leave: 16 weeks of paid leave after 6 months of employment.
\nNestig is an equal-opportunity employer committed to diversity and inclusion. We encourage applicants from all backgrounds to apply. Ready to make magic happen? Apply now and join the Nestig family!